{"id":1126,"date":"2021-02-24T10:41:29","date_gmt":"2021-02-24T10:41:29","guid":{"rendered":"https:\/\/www.myhoardings.com\/ads\/?p=1126"},"modified":"2024-08-08T10:32:35","modified_gmt":"2024-08-08T10:32:35","slug":"what-are-the-charges-for-advertising-on-auto-rickshaw-in-pune-2","status":"publish","type":"post","link":"https:\/\/www.myhoardings.com\/ads\/what-are-the-charges-for-advertising-on-auto-rickshaw-in-pune-2\/","title":{"rendered":"advertising on auto rickshaw in pune: What are the charges for this ?"},"content":{"rendered":"

advertising on auto rickshaw has become a very popular and attractive way of advertising these days. Today each and every company strives for advertising their brands on the Auto Rickshaws for greater product visibility and deeper consumer reach. Such type of advertising is also cost effective and result oriented.<\/p>\n

\"\"<\/p>\n

The USP for Auto Rickshaw branding are:<\/p>\n

1. Cheaper rates than hoardings and print media.<\/p>\n

2. Roaming visibility to the brand.<\/p>\n

3. Average viewership of 500 per Auto Rickshaw.<\/p>\n

4. Auto Rickshaw travels at-least 100 kms per day.<\/p>\n

5. Comparatively new space and generates curiosity.<\/p>\n

6. Cost per Unique Impression is less than any other media.<\/p>\n

Normally there are four ways in which advertising is done on the Auto Rickshaws i.e.<\/p>\n

i. Vinyl Pasting.<\/p>\n

ii. Flex Stitching.<\/p>\n

iii. Flex with Wooden Frame.<\/p>\n

iv. Flex with MS Frame.<\/p>\n

The size of the posters depends on its location:<\/p>\n

a. On the Back side of the Auto Rickshaw.<\/p>\n

b. Hood\/Top of the Auto Rickshaw.<\/p>\n

c. Whole Auto Rickshaw.<\/p>\n

The charges for advertising on\u00a0Auto Rickshaws\u00a0totally depend on the size of the poster as well as on the quantity required.<\/p>\n

The charges for approximately 100 – 200 posters ranging in sizes from 27″x 8″ to 24″x30″ is Rs.150(per auto).<\/p>\n

For the above same sizes the price for 200-400 posters is Rs.140(per auto) and for posters more than 500 is Rs.130(per auto)<\/p>\n

While for advertising on whole of the Auto Rickshaws for minimum 100 posters the prices start from Rs.700 (Per auto).<\/p>\n

The prices given above include charges for PVC leather (Rexine), printing stitching cost and the material used for stitching, and installation cost.<\/p>\n

more about advertising on auto rickshaw<\/a><\/p>\n

Cinema Advertising Rates<\/h2>\n\n\n\n\n\t\n\n\t\n\t\n\t\n\t\n\t
City\t<\/th>Cinema Chain\t<\/th>Ad Duration (Seconds)\t<\/th>Cost per Screen per Week (Approx)
\n<\/th>\n<\/tr>\n<\/thead>\n
Mumbai\t<\/td>PVR<\/td>30<\/td>\u20b950,000
\n<\/td>\n<\/tr>\n
Delhi<\/td>INOX<\/td>30<\/td>\u20b940,000
\n<\/td>\n<\/tr>\n
Bangalore<\/td>Cinepolis\t<\/td>30<\/td>\u20b935,000
\n<\/td>\n<\/tr>\n
Chennai<\/td>Sathyam<\/td>30<\/td>\u20b930,000
\n<\/td>\n<\/tr>\n
Hyderabad<\/td>Prasads\t<\/td>30<\/td>\u20b925,000
\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n\n\n\n\n
\t\t\t\t\r\n\t\t\t\r\n \r\n
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\r\n\t\tTypes of Radio Advertising\t<\/h3>\r\n\t
<\/div>\r\n\t\t\r\n\t\t
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  • \r\n\t
    \r\n
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    1<\/div>\r\n
    \r\n
    <\/div>\r\n <\/div>\r\n <\/div>\r\n
    \r\n
    \r\n\r\n\r\n\t\t\r\n\t\t<\/div>\r\n

    Live Reads\t\t\t\t\r\n\t\t<\/h2>\r\n

    \t\t\t\t\t\t\t

      \r\n
    • Description<\/strong>: Ads read live on-air by radio hosts during their shows.<\/li>\r\n<\/ul>\t<\/p>\r\n\r\n\r\n\r\n\t\r\n\r\n<\/div>\r\n <\/div>\r\n <\/li>\r\n\r\n\r\n\t\t\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\t
    • \r\n\t
      \r\n
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      2<\/div>\r\n
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      <\/div>\r\n <\/div>\r\n <\/div>\r\n
      \r\n
      \r\n\r\n\r\n\t\t\r\n\t\t<\/div>\r\n

      Sponsorships\t\t\t\t\r\n\t\t<\/h2>\r\n

      \t\t\t\t\t\t\t

        \r\n
      • Description<\/strong>: Sponsored segments or programs where brands are mentioned as sponsors.<\/li>\r\n<\/ul>\t<\/p>\r\n\r\n\r\n\r\n\t\r\n\r\n<\/div>\r\n <\/div>\r\n <\/li>\r\n\r\n\r\n\t\t\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\t
      • \r\n\t
        \r\n
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        3<\/div>\r\n
        \r\n
        <\/div>\r\n <\/div>\r\n <\/div>\r\n
        \r\n
        \r\n\r\n\r\n\t\t\r\n\t\t<\/div>\r\n

        Produced Spots\t\t\t\t\r\n\t\t<\/h2>\r\n

        \t\t\t\t\t\t\t

          \r\n
        • Description<\/strong>: Pre-recorded commercials that range from 15 to 60 seconds.<\/li>\r\n<\/ul>\t<\/p>\r\n\r\n\r\n\r\n\t\r\n\r\n<\/div>\r\n <\/div>\r\n <\/li>\r\n\r\n\r\n\t\t\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\t
        • \r\n\t
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          4<\/div>\r\n
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          <\/div>\r\n <\/div>\r\n <\/div>\r\n
          \r\n
          \r\n\r\n\r\n\t\t\r\n\t\t<\/div>\r\n

          Jingles\t\t\t\t\r\n\t\t<\/h2>\r\n

          \t\t\t\t\t\t\t

            \r\n
          • Description<\/strong>: Catchy musical commercials that include a memorable slogan or brand message.<\/li>\r\n<\/ul>\t<\/p>\r\n\r\n\r\n\r\n\t\r\n\r\n<\/div>\r\n <\/div>\r\n <\/li>\r\n\r\n\r\n\t\t\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\t
          • \r\n\t
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            5<\/div>\r\n
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            <\/div>\r\n <\/div>\r\n <\/div>\r\n
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            \r\n\r\n\r\n\t\t\r\n\t\t<\/div>\r\n

            Adlets\t\t\t\t\r\n\t\t<\/h2>\r\n

            \t\t\t\t\t\t\t

              \r\n
            • Description<\/strong>: Very short ads, typically around 5 to 10 seconds.<\/li>\r\n<\/ul>\t<\/p>\r\n\r\n\r\n\r\n\t\r\n\r\n<\/div>\r\n <\/div>\r\n <\/li>\r\n\r\n\r\n\t\t\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\t
            • \r\n\t
              \r\n
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              6<\/div>\r\n
              \r\n
              <\/div>\r\n <\/div>\r\n <\/div>\r\n
              \r\n
              \r\n\r\n\r\n\t\t\r\n\t\t<\/div>\r\n

              Promotions and Contests\t\t\t\t\r\n\t\t<\/h2>\r\n

              \t\t\t\t\t\t\t

                \r\n
              • Description<\/strong>: Advertisements promoting a contest or special promotion sponsored by a brand.<\/li>\r\n<\/ul>\t<\/p>\r\n\r\n\r\n\r\n\t\r\n\r\n<\/div>\r\n <\/div>\r\n <\/li>\r\n\r\n\r\n\t\t\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\t
              • \r\n\t
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                7<\/div>\r\n
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                <\/div>\r\n <\/div>\r\n <\/div>\r\n
                \r\n
                \r\n\r\n\r\n\t\t\r\n\t\t<\/div>\r\n

                Radio Infomercials\t\t\t\t\r\n\t\t<\/h2>\r\n

                \t\t\t\t\t\t\t

                  \r\n
                • Description<\/strong>: Longer format ads that provide detailed information about a product or service, often lasting several minutes.<\/li>\r\n<\/ul>\t<\/p>\r\n\r\n\r\n\r\n\t\r\n\r\n<\/div>\r\n <\/div>\r\n <\/li>\r\n\r\n\r\n\t\t\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\t
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                  8<\/div>\r\n
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                  \r\n
                  \r\n\r\n\r\n\t\t\r\n\t\t<\/div>\r\n

                  Station Identification (ID)\t\t\t\t\r\n\t\t<\/h2>\r\n

                  \t\t\t\t\t\t\t

                    \r\n
                  • Description<\/strong>: Short mentions of the station's call letters, often sponsored by a brand.<\/li>\r\n<\/ul>\t<\/p>\r\n\r\n\r\n\r\n\t\r\n\r\n<\/div>\r\n <\/div>\r\n <\/li>\r\n\r\n\r\n\t\t\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\t
                  • \r\n\t
                    \r\n
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                    9<\/div>\r\n
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                    <\/div>\r\n <\/div>\r\n <\/div>\r\n
                    \r\n
                    \r\n\r\n\r\n\t\t\r\n\t\t<\/div>\r\n

                    Sponsored Features\t\t\t\t\r\n\t\t<\/h2>\r\n

                    \t\t\t\t\t\t\t

                      \r\n
                    • Description<\/strong>: Regularly scheduled segments sponsored by brands, such as news, sports updates, or music countdowns.<\/li>\r\n<\/ul>\t<\/p>\r\n\r\n\r\n\r\n\t\r\n\r\n<\/div>\r\n <\/div>\r\n <\/li>\r\n\r\n\r\n\t\t\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\t
                    • \r\n\t
                      \r\n
                      \r\n
                      10<\/div>\r\n
                      \r\n
                      <\/div>\r\n <\/div>\r\n <\/div>\r\n
                      \r\n
                      \r\n\r\n\r\n\t\t\r\n\t\t<\/div>\r\n

                      Programmatic Advertising\t\t\t\t\r\n\t\t<\/h2>\r\n

                      \t\t\t\t\t\t\t

                        \r\n
                      • Description<\/strong>: Automated buying and placement of radio ads using data and algorithms.<\/li>\r\n<\/ul>\t<\/p>\r\n\r\n\r\n\r\n\t\r\n\r\n<\/div>\r\n <\/div>\r\n <\/li>\r\n\r\n\r\n\t\t\t\t<\/ul>\r\n\t\t
                        <\/div>\r\n\t\t<\/div>\r\n\t<\/div>\r\n<\/div>\r\n\r\n\r\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n","protected":false},"excerpt":{"rendered":"

                        advertising on auto rickshaw has become a very popular and attractive way of advertising these…<\/p>\n","protected":false},"author":2,"featured_media":1141,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[6],"tags":[],"class_list":["post-1126","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-transit-media"],"yoast_head":"\r\nadvertising on auto rickshaw in pune: What are the charges for this ? - MyHoardings<\/title>\r\n<meta name=\"description\" content=\"advertising on auto rickshaw has become a very popular and attractive way of advertising these days. 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