{"id":1325,"date":"2021-03-18T08:52:01","date_gmt":"2021-03-18T08:52:01","guid":{"rendered":"https:\/\/www.myhoardings.com\/ads\/?p=1325"},"modified":"2024-08-08T09:16:36","modified_gmt":"2024-08-08T09:16:36","slug":"how-do-i-buy-a-billboard-in-india","status":"publish","type":"post","link":"https:\/\/www.myhoardings.com\/ads\/how-do-i-buy-a-billboard-in-india\/","title":{"rendered":"How do I buy a billboard in India?"},"content":{"rendered":"

One of the answers of “How do I buy a billboard in India?” mentioned mix of media owners and agencies (who collates media\/billboards of 2\u20133 owners) and sell a pan India billboards plan to big companies at a margin.<\/p>\n

If I talk about media owners, they are someone who pays upfront annual contract fees to authority and have sole rights on those hoardings and sell them. Usually these contracts are long term say 10\u201315 years.<\/p>\n

\"myhoardings<\/p>\n

Outdoor mediums<\/a> are usually found in cities (highways, busy traffic junctions, markets, etc) on airports, Metro Train stations, bus shelters (Like BEST bus stands in Mumbai etc) cab branding<\/a>, bus wraps etc<\/p>\n

Prominent Media owners list,<\/p>\n

At Airports,<\/strong><\/p>\n

    \n
  1. Times OOH<\/li>\n
  2. TDI International India LTD<\/li>\n
  3. JCDecaux<\/li>\n
  4. Laqshya<\/li>\n
  5. Also, there are few more players who owns airports in only tier 2 & 3 cities.<\/li>\n
  6. City billboard owners are Bright Outdoor, Simca, In & Out, Proactive etc plus few of the airport media owners also owns city billboards too. Hope this will be little helpful.<\/li>\n<\/ol>\n

    Conclusion<\/strong><\/h3>\n

    Buy a billboard in India involves a systematic approach, from defining your goals and selecting the right location to working with agencies and managing the production. By following these steps and collaborating with experienced professionals, you can ensure a successful billboard campaign that effectively reaches your target audience.<\/p>\n

    Influencer Marketing<\/h2>\n\n\n\n\n\t\n\n\t\n\t\n\t\n\t\n\t\n\t\n\t\n\t\n\t\n\t
    Category\t<\/th>Influencer Name<\/th>Description<\/th>Followers\/Audience Size
    \n<\/th>\n<\/tr>\n<\/thead>\n
    Tech\t<\/td>Ruhez Amrelia (Techno Ruhez)\t<\/td>Tech reviews and gadgets\t<\/td>4.5 million subscribers on YouTube
    \n<\/td>\n<\/tr>\n
    <\/td>Technical Guruji\t<\/td>Tech tutorials and reviews\t<\/td>23 million subscribers on YouTube
    \n<\/td>\n<\/tr>\n
    Beauty\t<\/td>Mrunal Panchal (Mrunu)\t<\/td>Makeup tutorials and beauty tips\t<\/td>1.2 million followers on Instagram
    \n<\/td>\n<\/tr>\n
    <\/td>Kritika Khurana\t<\/td>Fashion and lifestyle\t<\/td>1.4 million followers on Instagram
    \n<\/td>\n<\/tr>\n
    Automobile\t<\/td>Prabhjot Jatt\t<\/td>Automotive reviews and tips\t<\/td>1.1 million subscribers on YouTube
    \n<\/td>\n<\/tr>\n
    <\/td>Pranav Panpalia (Pranavpun)\t<\/td>Automobile enthusiast\t<\/td>600k followers on Instagram
    \n<\/td>\n<\/tr>\n
    Entertainment\t<\/td>Ashish Chanchlani\t<\/td>Comedy sketches and entertainment\t<\/td>27 million subscribers on YouTube
    \n<\/td>\n<\/tr>\n
    <\/td>Gaurav Taneja (Flying Beast)\t<\/td>Vlogs and fitness\t<\/td>4.7 million subscribers on YouTube
    \n<\/td>\n<\/tr>\n
    Finance\t<\/td>Ankur Warikoo\t<\/td>Entrepreneurship and motivation\t<\/td>1 million followers on LinkedIn
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    <\/td>Pranjal Kamra\t<\/td>Personal finance and investing\t<\/td>2 million subscribers on YouTube
    \n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n\n\n\n\n
    \t\t\t\t\r\n\t\t\t\r\n\r\n \r\n
    \r\n
    \r\n\t\t
    \r\n\t\t\t\t\r\n\t\t

    \r\n\t\tTypes of YouTube Ads\t\t<\/h3>\r\n\t\r\n\t
    <\/div>\r\n\t\t\r\n\t\t
      \r\n\t\t\t\t\t
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      \r\n
      <\/i><\/div><\/div>
      \r\n

      01<\/h2>\r\n <\/div>\r\n
      \r\n\t\t\t\t\t\t\t\t\t <\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t

      \r\n\t\t\t\t\t\t\t\t\tTrueView In-Stream Ads\t\t\t\t\t\t\t\t<\/h2>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\t
        \r\n
      • Description<\/strong>: Skippable ads that appear before, during, or after YouTube videos<\/li>\r\n<\/ul>\t\t\t\t\t\t\t<\/span>\r\n\t\t\t\t\t\t<\/div>\r\n\r\n\r\n\t\t\t\t\t<\/div>\t\t\t\t\r\n\t\t<\/li>\r\n\r\n\t\t\t\t\t\t
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        02<\/h2>\r\n <\/div>\r\n
        \r\n\t\t\t\t\t\t\t\t\t <\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t

        \r\n\t\t\t\t\t\t\t\t\tNon-Skippable In-Stream Ads\t\t\t\t\t\t\t\t<\/h2>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\t
          \r\n
        • Description<\/strong>: Ads that play before, during, or after YouTube videos and cannot be skipped by viewers.<\/li>\r\n<\/ul>\t\t\t\t\t\t\t<\/span>\r\n\t\t\t\t\t\t<\/div>\r\n\r\n\r\n\t\t\t\t\t<\/div>\t\t\t\t\r\n\t\t<\/li>\r\n\r\n\t\t\t\t\t\t
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          \r\n\t\t\t\t\t\t\t\t\tTrueView Discovery Ads (In-Display Ads)\t\t\t\t\t\t\t\t<\/h2>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\t
            \r\n
          • Description<\/strong>: Thumbnail ads that appear alongside YouTube videos, in search results, or on the YouTube homepage as suggested videos.<\/li>\r\n<\/ul>\t\t\t\t\t\t\t<\/span>\r\n\t\t\t\t\t\t<\/div>\r\n\r\n\r\n\t\t\t\t\t<\/div>\t\t\t\t\r\n\t\t<\/li>\r\n\r\n\t\t\t\t\t\t
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            04<\/h2>\r\n <\/div>\r\n
            \r\n\t\t\t\t\t\t\t\t\t <\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t

            \r\n\t\t\t\t\t\t\t\t\tBumper Ads\t\t\t\t\t\t\t\t<\/h2>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\t
              \r\n
            • Description<\/strong>: Short, non-skippable ads that play before, during, or after YouTube videos and are up to 6 seconds long.<\/li>\r\n<\/ul>\t\t\t\t\t\t\t<\/span>\r\n\t\t\t\t\t\t<\/div>\r\n\r\n\r\n\t\t\t\t\t<\/div>\t\t\t\t\r\n\t\t<\/li>\r\n\r\n\t\t\t\t\t\t
            • \r\n\t\r\n\t\t\t\t\t
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              05<\/h2>\r\n <\/div>\r\n
              \r\n\t\t\t\t\t\t\t\t\t <\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t

              \r\n\t\t\t\t\t\t\t\t\tOverlay Ads\t\t\t\t\t\t\t\t<\/h2>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\t
                \r\n
              • Description<\/strong>: Semi-transparent ads that appear on the lower portion of a video while it's playing.<\/li>\r\n<\/ul>\t\t\t\t\t\t\t<\/span>\r\n\t\t\t\t\t\t<\/div>\r\n\r\n\r\n\t\t\t\t\t<\/div>\t\t\t\t\r\n\t\t<\/li>\r\n\r\n\t\t\t\t\t\t
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                06<\/h2>\r\n <\/div>\r\n
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                \r\n\t\t\t\t\t\t\t\t\tDisplay Ads\t\t\t\t\t\t\t\t<\/h2>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\t
                  \r\n
                • Description<\/strong>: Ads that appear beside YouTube videos, in YouTube search results, or on the YouTube homepage.<\/li>\r\n<\/ul>\t\t\t\t\t\t\t<\/span>\r\n\t\t\t\t\t\t<\/div>\r\n\r\n\r\n\t\t\t\t\t<\/div>\t\t\t\t\r\n\t\t<\/li>\r\n\r\n\t\t\t\t\t\t\t<\/ul>\r\n\t\t
                  <\/div>\r\n\t\t<\/div>\r\n\t<\/div>\r\n<\/div>\r\n
                  <\/div>\r\n\r\n\r\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n","protected":false},"excerpt":{"rendered":"

                  One of the answers of “How do I buy a billboard in India?” mentioned mix…<\/p>\n","protected":false},"author":2,"featured_media":1343,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[15],"tags":[],"class_list":["post-1325","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ooh-advertising"],"yoast_head":"\r\nHow do I buy a billboard in India? - MyHoardings<\/title>\r\n<meta name=\"description\" content=\"Buy a billboard in India involves several steps, from understanding your advertising needs to finalizing the contract. - MyHoardings\" \/>\r\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" 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