{"id":1391,"date":"2021-03-31T08:13:41","date_gmt":"2021-03-31T08:13:41","guid":{"rendered":"https:\/\/www.myhoardings.com\/ads\/?p=1391"},"modified":"2022-06-06T11:03:50","modified_gmt":"2022-06-06T11:03:50","slug":"why-do-advertisers-shy-away-from-interior-bus-advertisements","status":"publish","type":"post","link":"https:\/\/www.myhoardings.com\/ads\/why-do-advertisers-shy-away-from-interior-bus-advertisements\/","title":{"rendered":"Why do advertisers shy away from interior bus advertisements?"},"content":{"rendered":"<p class=\"q-text qu-display--block\">Outdoor and billboards get results for the billboard companies, not the advertisers. The &#8220;<a href=\"https:\/\/www.myhoardings.com\/Outdoor\">outdoor<\/a>&#8221; companies charge huge sums of money and the cost-per-customer isn&#8217;t really worth it.<\/p>\n<p class=\"q-text qu-display--block\">The conventional thinking fostered by admen like David Ogilvy was that message is king and to spread your message over many mediums.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-1331\" src=\"https:\/\/www.myhoardings.com\/ads\/wp-content\/uploads\/2021\/03\/Contact-MyHoardings-Professional.gif\" alt=\"Myhoardings _ Ad agency\" width=\"1184\" height=\"126\" \/><\/p>\n<p class=\"q-text qu-display--block\">Personally, I take few buses. I am sure there is good research behind this kind of advertising, but couldn&#8217;t find anything in the data services we use.<\/p>\n<p class=\"q-text qu-display--block\">Likely, competing mediums like <a href=\"https:\/\/www.myhoardings.com\/Digital\">smartphones<\/a> capture the attention of people riding a bus better than bus ads.<\/p>\n<p class=\"q-text qu-display--block\">I wish I had a better answer. BTW, I read some of the other comments about digital marketing, which are not really true. Digital has a high cost per customer and poor return, except for the digital producer.<\/p>\n\t\t\t\t<!-- This site is using Infographic Maker iList WordPress Plugin - https:\/\/www.quantumcloud.com\/products\/ -->\r\n\t\t\t\r\n\r\n \r\n\r\n<div id=\"qcld-list-holder\" class=\"qcld-list-hoder\" >\r\n\t<div id=\"qcopd-list-1\" >\r\n\t\t<div class=\"qcopd-single-list\">\r\n\t\t\t<h3>Bus media Ad space available for brand promotion<\/h3>\r\n\t<div style=\"clear:both;margin-bottom:10px\"><\/div>\r\n\t\t<ul>\r\n\t\t\t\t\t<li id=\"qcld_sl_1764_1\" class=\"ilist_info4_list-style-14 ilist_info4_listy-style-14-01\">\r\n\t\t\t\t\t\t\t<div class=\"ilist_info4_col-6\"><!--col-6-->\r\n\t\t\t\t   <div class=\"ilist_info4_list-inner-part-14\">\r\n\t\t\t\t\t\t<div class=\"ilist_info4_left-part-14\">\r\n\t\t\t\t\t\t\t<div class=\"ilist_info4_top-14\">\r\n\t\t\t\t\t\t\t\t<h2>\r\n\t\t\t\t\t\t\t\t\tBus External Wrap\t\t\t\t\t\t\t\t\t<div class=\"upvote-section\" style=\"font-size: 14px;margin-right: 21px;float: right;\">\r\n\t\t\t\t\t\t\t\t\t\t<span data-post-id=\"1764\" data-item-title=\"Bus External Wrap\" data-item-desc=\"&lt;div class=&quot;ilist_info4_top-14&quot;&gt;\r\n&lt;div class=&quot;upvote-section&quot;&gt;Bus External Wrap consist of sticker on full bus body.&lt;\/div&gt;\r\n&lt;\/div&gt;\" data-item-id=\"1\" class=\"upvote-btn-ilist upvote-on\" style=\"overflow: hidden;width: 21px;display: block;float: left;\">\r\n\t\t\t\t\t\t\t\t\t\t\t<i class=\"fa fa-thumbs-up\"><\/i>\r\n\t\t\t\t\t\t\t\t\t\t<\/span>\r\n\t\t\t\t\t\t\t\t\t\t<span class=\"upvote-count-ilist\" style=\"line-height: 26px;\">\r\n\t\t\t\t\t\t\t\t\t\t\t1\t\t\t\t\t\t\t\t\t\t<\/span>\r\n\t\t\t\t\t\t\t\t\t<\/div>\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\t<\/h2>\r\n\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t<div class=\"ilist_info4_bottom-14\">\r\n\t\t\t\t\t\t\t\t<div class=\"ilist_info4_decription-14\">\r\n\t\t\t\t\t\t\t\t<div class=\"ilist_info4_top-14\">\r\n<div class=\"upvote-section\">Bus External Wrap consist of sticker on full bus body.<\/div>\r\n<\/div>\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t<div class=\"clear\"><\/div>\r\n\t\t\t\t\t\t<\/div>\r\n\t\t\t\t   <\/div>\r\n\t\t\t\t<\/div><!--col-6-->\r\n\t\t\t\t\r\n\t\t\t\t<div class=\"ilist_info4_col-6\"><!--col-4-->\r\n\t\t\t\t   <div class=\"ilist_info4_list-inner-part-14\">\r\n\t\t\t\t\t\t<div class=\"ilist_info4_middle-part-step\">\r\n\t\t\t\t\t\t\t<h4><span>01<\/span><\/h4>\r\n\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t<div class=\"ilist_info4_icon-image\">\r\n\t\t\t\t\t\t\t<a class=\"example-image-link\" href=\"https:\/\/www.myhoardings.com\/ads\/wp-content\/uploads\/2022\/06\/Advertising-AC-Bus-Pune-1.jpg\" data-lightbox=\"example-1\"><img decoding=\"async\" style=\"max-width: 100%;margin-left: 13px;\" class=\"ilist_info4_example-image\" src=\"https:\/\/www.myhoardings.com\/ads\/wp-content\/uploads\/2022\/06\/Advertising-AC-Bus-Pune-1.jpg\" alt=\"image-1\" \/><\/a>\t\t\t\t\t\t<\/div>\r\n\t\t\t\t   <\/div>\r\n\t\t\t\t<\/div><!--col-4-->\t\t\t\r\n\t\t\t\t\t<\/li>\r\n\t\t<div class=\"clear\"><\/div>\r\n\t\t\t\t<li id=\"qcld_sl_1764_2\" class=\"ilist_info4_list-style-14 ilist_info4_listy-style-14-01\">\r\n\t\t\t\t\t\t\t<div class=\"ilist_info4_col-6\"><!--col-6-->\r\n\t\t\t\t   <div class=\"ilist_info4_list-inner-part-14\">\r\n\t\t\t\t\t\t<div class=\"ilist_info4_middle-part-step ilist_info4_left-side-heading\">\r\n\t\t\t\t\t\t\t<h4><span>02<\/span><\/h4>\r\n\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t<div class=\"ilist_info4_icon-image ilist_info4_left-side\">\r\n\t\t\t\t\t\t\t<a class=\"example-image-link\" href=\"https:\/\/www.myhoardings.com\/ads\/wp-content\/uploads\/2022\/06\/Bus-branding-in-AC-buses.jpg\" data-lightbox=\"example-2\"><img decoding=\"async\" style=\"max-width: 100%;margin: 0 0 0 -20px;\" class=\"ilist_info4_example-image\" src=\"https:\/\/www.myhoardings.com\/ads\/wp-content\/uploads\/2022\/06\/Bus-branding-in-AC-buses.jpg\" alt=\"image-1\" \/><\/a>\t\t\t\t\t\t\r\n\t\t\t\t\t\t<\/div>\r\n\t\t\t\t   <\/div>\r\n\t\t\t\t<\/div><!--col-6-->\r\n\t\t\t\t\r\n\t\t\t\t<div class=\"ilist_info4_col-6\"><!--col-6-->\r\n\t\t\t\t   <div class=\"ilist_info4_list-inner-part-14\">\r\n\t\t\t\t\t\t<div class=\"ilist_info4_left-part-14 ilist_info4_right-part-14\">\r\n\t\t\t\t\t\t\t<div class=\"ilist_info4_top-14\">\r\n\t\t\t\t\t\t\t\t<h2>\r\n\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\t\tInternal Bus Branding\t\r\n\t\t\t\t\t\t\t\t\t<div class=\"upvote-section\" style=\"font-size: 14px;margin-right: 21px;float: left;\">\r\n\t\t\t\t\t\t\t\t\t\t<span data-post-id=\"1764\" data-item-title=\"Internal Bus Branding\" data-item-desc=\"&lt;p&gt;Internal Bus Branding&lt;\/p&gt;\" data-item-id=\"\" class=\"upvote-btn-ilist upvote-on\" style=\"overflow: hidden;width: 21px;display: block;float: left;\">\r\n\t\t\t\t\t\t\t\t\t\t\t<i class=\"fa fa-thumbs-up\"><\/i>\r\n\t\t\t\t\t\t\t\t\t\t<\/span>\r\n\t\t\t\t\t\t\t\t\t\t<span class=\"upvote-count-ilist\" style=\"line-height: 26px;\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\r\n\t\t\t\t\t\t\t\t\t<\/div>\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\t<\/h2>\r\n\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t<div class=\"ilist_info4_bottom-14\">\r\n\t\t\t\t\t\t\t\t<div class=\"ilist_info4_decription-14 ilist_info4_right-description\">\r\n\t\t\t\t\t\t\t\t<p>Internal Bus Branding<\/p>\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t<div class=\"clear\"><\/div>\r\n\t\t\t\t\t\t<\/div>\r\n\t\t\t\t   <\/div>\r\n\t\t\t\t<\/div><!--col-6-->\t\t\t\r\n\t\t\t\t\t<\/li>\r\n\t\t<div class=\"clear\"><\/div>\r\n\t\t\t\t<li id=\"qcld_sl_1764_3\" class=\"ilist_info4_list-style-14 ilist_info4_listy-style-14-01\">\r\n\t\t\t\t\t\t\t<div class=\"ilist_info4_col-6\"><!--col-6-->\r\n\t\t\t\t   <div class=\"ilist_info4_list-inner-part-14\">\r\n\t\t\t\t\t\t<div class=\"ilist_info4_left-part-14\">\r\n\t\t\t\t\t\t\t<div class=\"ilist_info4_top-14\">\r\n\t\t\t\t\t\t\t\t<h2>\r\n\t\t\t\t\t\t\t\t\tBack Panel Ads\t\t\t\t\t\t\t\t\t<div class=\"upvote-section\" style=\"font-size: 14px;margin-right: 21px;float: right;\">\r\n\t\t\t\t\t\t\t\t\t\t<span data-post-id=\"1764\" data-item-title=\"Back Panel Ads\" data-item-desc=\"&lt;p&gt;Back Panel Ads&lt;\/p&gt;\" data-item-id=\"\" class=\"upvote-btn-ilist upvote-on\" style=\"overflow: hidden;width: 21px;display: block;float: left;\">\r\n\t\t\t\t\t\t\t\t\t\t\t<i class=\"fa fa-thumbs-up\"><\/i>\r\n\t\t\t\t\t\t\t\t\t\t<\/span>\r\n\t\t\t\t\t\t\t\t\t\t<span class=\"upvote-count-ilist\" style=\"line-height: 26px;\">\r\n\t\t\t\t\t\t\t\t\t\t\t1\t\t\t\t\t\t\t\t\t\t<\/span>\r\n\t\t\t\t\t\t\t\t\t<\/div>\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\t<\/h2>\r\n\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t<div class=\"ilist_info4_bottom-14\">\r\n\t\t\t\t\t\t\t\t<div class=\"ilist_info4_decription-14\">\r\n\t\t\t\t\t\t\t\t<p>Back Panel Ads<\/p>\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t<div class=\"clear\"><\/div>\r\n\t\t\t\t\t\t<\/div>\r\n\t\t\t\t   <\/div>\r\n\t\t\t\t<\/div><!--col-6-->\r\n\t\t\t\t\r\n\t\t\t\t<div class=\"ilist_info4_col-6\"><!--col-4-->\r\n\t\t\t\t   <div class=\"ilist_info4_list-inner-part-14\">\r\n\t\t\t\t\t\t<div class=\"ilist_info4_middle-part-step\">\r\n\t\t\t\t\t\t\t<h4><span>03<\/span><\/h4>\r\n\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t<div class=\"ilist_info4_icon-image\">\r\n\t\t\t\t\t\t\t<a class=\"example-image-link\" href=\"https:\/\/www.myhoardings.com\/ads\/wp-content\/uploads\/2022\/06\/Bus-branding-in-delhi.jpg\" data-lightbox=\"example-3\"><img decoding=\"async\" style=\"max-width: 100%;margin-left: 13px;\" class=\"ilist_info4_example-image\" src=\"https:\/\/www.myhoardings.com\/ads\/wp-content\/uploads\/2022\/06\/Bus-branding-in-delhi.jpg\" alt=\"image-1\" \/><\/a>\t\t\t\t\t\t<\/div>\r\n\t\t\t\t   <\/div>\r\n\t\t\t\t<\/div><!--col-4-->\t\t\t\r\n\t\t\t\t\t<\/li>\r\n\t\t<div class=\"clear\"><\/div>\r\n\t\t\t\t<\/ul>\r\n\t\t<div style=\"clear:both;margin-bottom:10px\"><\/div>\r\n\t\t<\/div>\r\n\t<\/div>\r\n<\/div>\r\n<div class=\"clear\"><\/div>\r\n\r\n\r\n\n","protected":false},"excerpt":{"rendered":"<p>Outdoor and billboards get results for the billboard companies, not the advertisers. The &#8220;outdoor&#8221; companies&#8230;<\/p>\n","protected":false},"author":2,"featured_media":1402,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[14],"tags":[],"class_list":["post-1391","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bus-advertising"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\r\n<title>Why do advertisers shy away from interior bus advertisements?<\/title>\r\n<meta name=\"description\" content=\"The conventional thinking fostered by admen like David Ogilvy was that message is king and to spread your message over many mediums.\" \/>\r\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\r\n<link rel=\"canonical\" href=\"https:\/\/www.myhoardings.com\/ads\/why-do-advertisers-shy-away-from-interior-bus-advertisements\/\" \/>\r\n<meta property=\"og:locale\" content=\"en_US\" \/>\r\n<meta property=\"og:type\" content=\"article\" \/>\r\n<meta property=\"og:title\" content=\"Why do advertisers shy away from interior bus advertisements?\" \/>\r\n<meta property=\"og:description\" content=\"The conventional thinking fostered by admen like David Ogilvy was that message is king and to spread your message over many mediums.\" \/>\r\n<meta property=\"og:url\" content=\"https:\/\/www.myhoardings.com\/ads\/why-do-advertisers-shy-away-from-interior-bus-advertisements\/\" \/>\r\n<meta property=\"og:site_name\" content=\"MyHoardings\" \/>\r\n<meta property=\"article:published_time\" content=\"2021-03-31T08:13:41+00:00\" \/>\r\n<meta property=\"article:modified_time\" content=\"2022-06-06T11:03:50+00:00\" \/>\r\n<meta property=\"og:image\" content=\"https:\/\/www.myhoardings.com\/ads\/wp-content\/uploads\/2021\/03\/interior-bus-advertising.jpeg\" \/>\r\n\t<meta property=\"og:image:width\" content=\"640\" \/>\r\n\t<meta property=\"og:image:height\" content=\"480\" \/>\r\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\r\n<meta name=\"author\" content=\"Pravin Kumar\" \/>\r\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\r\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Pravin Kumar\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\r\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.myhoardings.com\/ads\/why-do-advertisers-shy-away-from-interior-bus-advertisements\/\",\"url\":\"https:\/\/www.myhoardings.com\/ads\/why-do-advertisers-shy-away-from-interior-bus-advertisements\/\",\"name\":\"Why do advertisers shy away from interior bus advertisements?\",\"isPartOf\":{\"@id\":\"https:\/\/www.myhoardings.com\/ads\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.myhoardings.com\/ads\/why-do-advertisers-shy-away-from-interior-bus-advertisements\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.myhoardings.com\/ads\/why-do-advertisers-shy-away-from-interior-bus-advertisements\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.myhoardings.com\/ads\/wp-content\/uploads\/2021\/03\/interior-bus-advertising.jpeg\",\"datePublished\":\"2021-03-31T08:13:41+00:00\",\"dateModified\":\"2022-06-06T11:03:50+00:00\",\"author\":{\"@id\":\"https:\/\/www.myhoardings.com\/ads\/#\/schema\/person\/b7337e89396c34ba3a08c4a86e37e846\"},\"description\":\"The conventional thinking fostered by admen like David Ogilvy was that message is king and to spread your message over many mediums.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.myhoardings.com\/ads\/why-do-advertisers-shy-away-from-interior-bus-advertisements\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.myhoardings.com\/ads\/why-do-advertisers-shy-away-from-interior-bus-advertisements\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.myhoardings.com\/ads\/why-do-advertisers-shy-away-from-interior-bus-advertisements\/#primaryimage\",\"url\":\"https:\/\/www.myhoardings.com\/ads\/wp-content\/uploads\/2021\/03\/interior-bus-advertising.jpeg\",\"contentUrl\":\"https:\/\/www.myhoardings.com\/ads\/wp-content\/uploads\/2021\/03\/interior-bus-advertising.jpeg\",\"width\":640,\"height\":480,\"caption\":\"Why do advertisers shy away from interior bus advertisements?\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.myhoardings.com\/ads\/why-do-advertisers-shy-away-from-interior-bus-advertisements\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.myhoardings.com\/ads\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Why do advertisers shy away from interior bus advertisements?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.myhoardings.com\/ads\/#website\",\"url\":\"https:\/\/www.myhoardings.com\/ads\/\",\"name\":\"MyHoardings\",\"description\":\"Your Ad Partner\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.myhoardings.com\/ads\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.myhoardings.com\/ads\/#\/schema\/person\/b7337e89396c34ba3a08c4a86e37e846\",\"name\":\"Pravin Kumar\",\"sameAs\":[\"https:\/\/www.myhoardings.com\/\"],\"url\":\"https:\/\/www.myhoardings.com\/ads\/author\/pravink\/\"}]}<\/script>\r\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Why do advertisers shy away from interior bus advertisements?","description":"The conventional thinking fostered by admen like David Ogilvy was that message is king and to spread your message over many mediums.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.myhoardings.com\/ads\/why-do-advertisers-shy-away-from-interior-bus-advertisements\/","og_locale":"en_US","og_type":"article","og_title":"Why do advertisers shy away from interior bus advertisements?","og_description":"The conventional thinking fostered by admen like David Ogilvy was that message is king and to spread your message over many mediums.","og_url":"https:\/\/www.myhoardings.com\/ads\/why-do-advertisers-shy-away-from-interior-bus-advertisements\/","og_site_name":"MyHoardings","article_published_time":"2021-03-31T08:13:41+00:00","article_modified_time":"2022-06-06T11:03:50+00:00","og_image":[{"width":640,"height":480,"url":"https:\/\/www.myhoardings.com\/ads\/wp-content\/uploads\/2021\/03\/interior-bus-advertising.jpeg","type":"image\/jpeg"}],"author":"Pravin Kumar","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Pravin Kumar","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.myhoardings.com\/ads\/why-do-advertisers-shy-away-from-interior-bus-advertisements\/","url":"https:\/\/www.myhoardings.com\/ads\/why-do-advertisers-shy-away-from-interior-bus-advertisements\/","name":"Why do advertisers shy away from interior bus advertisements?","isPartOf":{"@id":"https:\/\/www.myhoardings.com\/ads\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.myhoardings.com\/ads\/why-do-advertisers-shy-away-from-interior-bus-advertisements\/#primaryimage"},"image":{"@id":"https:\/\/www.myhoardings.com\/ads\/why-do-advertisers-shy-away-from-interior-bus-advertisements\/#primaryimage"},"thumbnailUrl":"https:\/\/www.myhoardings.com\/ads\/wp-content\/uploads\/2021\/03\/interior-bus-advertising.jpeg","datePublished":"2021-03-31T08:13:41+00:00","dateModified":"2022-06-06T11:03:50+00:00","author":{"@id":"https:\/\/www.myhoardings.com\/ads\/#\/schema\/person\/b7337e89396c34ba3a08c4a86e37e846"},"description":"The conventional thinking fostered by admen like David Ogilvy was that message is king and to spread your message over many mediums.","breadcrumb":{"@id":"https:\/\/www.myhoardings.com\/ads\/why-do-advertisers-shy-away-from-interior-bus-advertisements\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.myhoardings.com\/ads\/why-do-advertisers-shy-away-from-interior-bus-advertisements\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.myhoardings.com\/ads\/why-do-advertisers-shy-away-from-interior-bus-advertisements\/#primaryimage","url":"https:\/\/www.myhoardings.com\/ads\/wp-content\/uploads\/2021\/03\/interior-bus-advertising.jpeg","contentUrl":"https:\/\/www.myhoardings.com\/ads\/wp-content\/uploads\/2021\/03\/interior-bus-advertising.jpeg","width":640,"height":480,"caption":"Why do advertisers shy away from interior bus advertisements?"},{"@type":"BreadcrumbList","@id":"https:\/\/www.myhoardings.com\/ads\/why-do-advertisers-shy-away-from-interior-bus-advertisements\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.myhoardings.com\/ads\/"},{"@type":"ListItem","position":2,"name":"Why do advertisers shy away from interior bus advertisements?"}]},{"@type":"WebSite","@id":"https:\/\/www.myhoardings.com\/ads\/#website","url":"https:\/\/www.myhoardings.com\/ads\/","name":"MyHoardings","description":"Your Ad Partner","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.myhoardings.com\/ads\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.myhoardings.com\/ads\/#\/schema\/person\/b7337e89396c34ba3a08c4a86e37e846","name":"Pravin Kumar","sameAs":["https:\/\/www.myhoardings.com\/"],"url":"https:\/\/www.myhoardings.com\/ads\/author\/pravink\/"}]}},"uagb_featured_image_src":{"full":["https:\/\/www.myhoardings.com\/ads\/wp-content\/uploads\/2021\/03\/interior-bus-advertising.jpeg",640,480,false],"thumbnail":["https:\/\/www.myhoardings.com\/ads\/wp-content\/uploads\/2021\/03\/interior-bus-advertising-150x150.jpeg",150,150,true],"medium":["https:\/\/www.myhoardings.com\/ads\/wp-content\/uploads\/2021\/03\/interior-bus-advertising-300x225.jpeg",300,225,true],"medium_large":["https:\/\/www.myhoardings.com\/ads\/wp-content\/uploads\/2021\/03\/interior-bus-advertising.jpeg",640,480,false],"large":["https:\/\/www.myhoardings.com\/ads\/wp-content\/uploads\/2021\/03\/interior-bus-advertising.jpeg",640,480,false],"1536x1536":["https:\/\/www.myhoardings.com\/ads\/wp-content\/uploads\/2021\/03\/interior-bus-advertising.jpeg",640,480,false],"2048x2048":["https:\/\/www.myhoardings.com\/ads\/wp-content\/uploads\/2021\/03\/interior-bus-advertising.jpeg",640,480,false],"newsphere-slider-full":["https:\/\/www.myhoardings.com\/ads\/wp-content\/uploads\/2021\/03\/interior-bus-advertising.jpeg",640,480,false],"newsphere-featured":["https:\/\/www.myhoardings.com\/ads\/wp-content\/uploads\/2021\/03\/interior-bus-advertising.jpeg",640,480,false],"newsphere-medium":["https:\/\/www.myhoardings.com\/ads\/wp-content\/uploads\/2021\/03\/interior-bus-advertising-640x380.jpeg",640,380,true]},"uagb_author_info":{"display_name":"Pravin Kumar","author_link":"https:\/\/www.myhoardings.com\/ads\/author\/pravink\/"},"uagb_comment_info":0,"uagb_excerpt":"Outdoor and billboards get results for the billboard companies, not the advertisers. The &#8220;outdoor&#8221; companies...","_links":{"self":[{"href":"https:\/\/www.myhoardings.com\/ads\/wp-json\/wp\/v2\/posts\/1391","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.myhoardings.com\/ads\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.myhoardings.com\/ads\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.myhoardings.com\/ads\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.myhoardings.com\/ads\/wp-json\/wp\/v2\/comments?post=1391"}],"version-history":[{"count":5,"href":"https:\/\/www.myhoardings.com\/ads\/wp-json\/wp\/v2\/posts\/1391\/revisions"}],"predecessor-version":[{"id":1769,"href":"https:\/\/www.myhoardings.com\/ads\/wp-json\/wp\/v2\/posts\/1391\/revisions\/1769"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.myhoardings.com\/ads\/wp-json\/wp\/v2\/media\/1402"}],"wp:attachment":[{"href":"https:\/\/www.myhoardings.com\/ads\/wp-json\/wp\/v2\/media?parent=1391"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.myhoardings.com\/ads\/wp-json\/wp\/v2\/categories?post=1391"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.myhoardings.com\/ads\/wp-json\/wp\/v2\/tags?post=1391"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}