{"id":470,"date":"2021-02-06T11:07:11","date_gmt":"2021-02-06T11:07:11","guid":{"rendered":"https:\/\/www.myhoardings.com\/ads\/?p=470"},"modified":"2024-08-14T08:48:15","modified_gmt":"2024-08-14T08:48:15","slug":"what-is-digital-advertising","status":"publish","type":"post","link":"https:\/\/www.myhoardings.com\/ads\/what-is-digital-advertising\/","title":{"rendered":"What is Digital Advertising ?"},"content":{"rendered":"<p>Digital advertising is a very effective method of advertising as through large <a href=\"https:\/\/www.myhoardings.com\/blog\/category\/dooh\/\">LED screens<\/a> the promotion of the product is made. It refers to the use of online platforms and technologies to promote products, services, or brands to a target audience. It encompasses a wide range of methods and strategies designed to reach consumers through digital channels, including websites, social media, search engines, and mobile apps. These LED screens are found in various places like on the roadside, mall, or any other place where every passerby will look at them. It has the benefit that on LED screens, various advertisements could be displayed on the same screen. So if for any business there are different products or services, then they could be displayed effectively on one screen with less cost. Even if the business wants it to display at some particular time then it could also be done.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-567 size-full\" src=\"https:\/\/www.myhoardings.com\/ads\/wp-content\/uploads\/2021\/02\/Call-MyHoardings-for-free-Quote-2.jpg\" alt=\"Digital Advertising\" width=\"1184\" height=\"126\" srcset=\"https:\/\/www.myhoardings.com\/ads\/wp-content\/uploads\/2021\/02\/Call-MyHoardings-for-free-Quote-2.jpg 1184w, https:\/\/www.myhoardings.com\/ads\/wp-content\/uploads\/2021\/02\/Call-MyHoardings-for-free-Quote-2-300x32.jpg 300w, https:\/\/www.myhoardings.com\/ads\/wp-content\/uploads\/2021\/02\/Call-MyHoardings-for-free-Quote-2-1024x109.jpg 1024w, https:\/\/www.myhoardings.com\/ads\/wp-content\/uploads\/2021\/02\/Call-MyHoardings-for-free-Quote-2-768x82.jpg 768w\" sizes=\"auto, (max-width: 1184px) 100vw, 1184px\" \/><\/p>\n<p>MyHoardings helps in different types of <a href=\"https:\/\/www.myhoardings.com\/Outdoor\">OOH advertising<\/a> with the best guidance for a right advertisement for businesses.<\/p>\n<p>To connect with MyHoardings for Digital Advertising, call at 995-384-7639 Or visit <a href=\"http:\/\/myhoardings.com\">http:\/\/myhoardings.com<\/a><\/p>\n<table class=\"wp-list-table widefat fixed striped table-view-list posts\">\n<tbody id=\"the-list\">\n<tr id=\"post-2199\" class=\"iedit author-other level-0 post-2199 type-ilist status-publish hentry\">\n<td class=\"shortcode_text_col column-shortcode_text_col\" data-colname=\"Shortcode\">\t\t\t\t<!-- This site is using Infographic Maker iList WordPress Plugin - https:\/\/www.quantumcloud.com\/products\/ -->\r\n\t\t\t\r\n \r\n<div id=\"qcld-list-holder\" class=\"qcld-list-hoder info6bgimage\" >\r\n\t<div id=\"qcopd-list-1\">\r\n\t\t<div class=\"qcopd-single-list\">\r\n\t\t\t\t<h3 style=\"height: 40px;\">\r\n\t\tInfluencer Marketing Services for various categories &#8211;\t<\/h3>\r\n\t<div style=\"clear:both;margin-bottom:20px\"><\/div>\r\n\t\t\r\n\t\t<ul class=\"ilist_info6_listing-twelve infoGraphic\" style=\"list-style:none\">\r\n\t\t\t\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\t<li id=\"qcld_sl_2199_1\" class=\"ilist_info6_list-style-twelve ilist_info6_listy-style-twelve-01 ilist_pinfog2_1\">\r\n\t<div class=\"ilist_info6_qcld_style ilist_info6_qcld_column1\">\r\n      <div class=\"numberWrap\">\r\n        <div class=\"number fontColor1\">1<\/div>\r\n        <div class=\"coverWrap\">\r\n          <div class=\"numberCover\"><\/div>\r\n        <\/div>\r\n      <\/div>\r\n      <div class=\"content\" >\r\n        <div class=\"icon iconCodepen\">\r\n\r\n\r\n\t\t<div class=\"ilist_info6_list-twelve-avatar\"><div class=\"ilist_info6_list-twelve-avatar-inner\"><a class=\"example-image-link ilist-image-position\" href=\"https:\/\/www.myhoardings.com\/ads\/wp-content\/uploads\/2024\/06\/7918bd309f6324716188106c6445a5ea.jpg\" data-lightbox=\"example-1\"><img decoding=\"async\" class=\"ilist_info6_example-image\" src=\"https:\/\/www.myhoardings.com\/ads\/wp-content\/uploads\/2024\/06\/7918bd309f6324716188106c6445a5ea.jpg\" alt=\"image-1\" \/><\/a><\/div><\/div>\r\n\t\t<\/div>\r\n        <h2>Entertainment\t\t\t\t\r\n\t\t<\/h2>\r\n        <p>\t\t\t\t\t\t\t<p>\u00a0<\/p>\r\n<h3 class=\"entry-title\">1. Influencer Marketing with Ashish Chanchlani<\/h3>\r\n<div class=\"metric metric\" data-v-2ec53732=\"\" data-v-675c8cf7=\"\" data-v-6868131e=\"\">\r\n<div data-v-2ec53732=\"\">\r\n<ul>\r\n<li>Followers - 17.2M<\/li>\r\n<li>Category: Comedy, Entertainment<\/li>\r\n<li>availability: Instagram, Youtube<\/li>\r\n<\/ul>\r\n<h3>2. Influencer Marketing with Gaurav Taneja<\/h3>\r\n<ul>\r\n<li>Followers - 3.9M<\/li>\r\n<li>Category: Entertainment<\/li>\r\n<li>availability: Instagram, Youtube<\/li>\r\n<\/ul>\r\n<p>\u00a0<\/p>\r\n<\/div>\r\n<\/div>\r\n<p>\u00a0<\/p>\r\n<p>\u00a0<\/p>\r\n<p>\u00a0<\/p>\t<\/p>\r\n\r\n\r\n\r\n\t\r\n\r\n<\/div>\r\n      <\/div>\r\n    <\/li>\r\n\r\n\r\n\t\t\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\t<li id=\"qcld_sl_2199_2\" class=\"ilist_info6_list-style-twelve ilist_info6_listy-style-twelve-01 ilist_pinfog2_1\">\r\n\t<div class=\"ilist_info6_qcld_style ilist_info6_qcld_column1\">\r\n      <div class=\"numberWrap\">\r\n        <div class=\"number fontColor1\">2<\/div>\r\n        <div class=\"coverWrap\">\r\n          <div class=\"numberCover\"><\/div>\r\n        <\/div>\r\n      <\/div>\r\n      <div class=\"content\" >\r\n        <div class=\"icon iconCodepen\">\r\n\r\n\r\n\t\t<div class=\"ilist_info6_list-twelve-avatar\"><div class=\"ilist_info6_list-twelve-avatar-inner\"><a class=\"example-image-link ilist-image-position\" href=\"https:\/\/www.myhoardings.com\/ads\/wp-content\/uploads\/2024\/06\/51I7LaAZ3OL.jpg\" data-lightbox=\"example-2\"><img decoding=\"async\" class=\"ilist_info6_example-image\" src=\"https:\/\/www.myhoardings.com\/ads\/wp-content\/uploads\/2024\/06\/51I7LaAZ3OL.jpg\" alt=\"image-1\" \/><\/a><\/div><\/div>\r\n\t\t<\/div>\r\n        <h2>Automobile\t\t\t\t\r\n\t\t<\/h2>\r\n        <p>\t\t\t\t\t\t\t<p>\u00a0<\/p>\r\n<h3>1. Prabhjot Singh (jatt_prabhjot)<\/h3>\r\n<ul>\r\n<li>Followers - 17.2M<\/li>\r\n<li>Category: Automobile<\/li>\r\n<li>availability: Instagram, Youtube<\/li>\r\n<\/ul>\r\n<h3>2. Pranav Panpalia (pranavpun)<\/h3>\r\n<ul>\r\n<li>Followers -\u00a0<\/li>\r\n<li>Category: Automobile<\/li>\r\n<li>availability: Youtube, Instagram<\/li>\r\n<\/ul>\t<\/p>\r\n\r\n\r\n\r\n\t\r\n\r\n<\/div>\r\n      <\/div>\r\n    <\/li>\r\n\r\n\r\n\t\t\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\t<li id=\"qcld_sl_2199_3\" class=\"ilist_info6_list-style-twelve ilist_info6_listy-style-twelve-01 ilist_pinfog2_1\">\r\n\t<div class=\"ilist_info6_qcld_style ilist_info6_qcld_column1\">\r\n      <div class=\"numberWrap\">\r\n        <div class=\"number fontColor1\">3<\/div>\r\n        <div class=\"coverWrap\">\r\n          <div class=\"numberCover\"><\/div>\r\n        <\/div>\r\n      <\/div>\r\n      <div class=\"content\" >\r\n        <div class=\"icon iconCodepen\">\r\n\r\n\r\n\t\t<div class=\"ilist_info6_list-twelve-avatar\"><div class=\"ilist_info6_list-twelve-avatar-inner\"><a class=\"example-image-link ilist-image-position\" href=\"https:\/\/www.myhoardings.com\/ads\/wp-content\/uploads\/2024\/06\/1_jAfoa9ESbP1VvNLvigX6Ig.jpg\" data-lightbox=\"example-3\"><img decoding=\"async\" class=\"ilist_info6_example-image\" src=\"https:\/\/www.myhoardings.com\/ads\/wp-content\/uploads\/2024\/06\/1_jAfoa9ESbP1VvNLvigX6Ig.jpg\" alt=\"image-1\" \/><\/a><\/div><\/div>\r\n\t\t<\/div>\r\n        <h2>Finance\t\t\t\t\r\n\t\t<\/h2>\r\n        <p>\t\t\t\t\t\t\t<h3>1.Ankur Warikoo<\/h3>\r\n<ul>\r\n<li>Followers - 3.3M<\/li>\r\n<li>Category: Finance<\/li>\r\n<li>availability: Instagram, Youtube<\/li>\r\n<\/ul>\r\n<h3>2.Pranjal Kamra<\/h3>\r\n<ul>\r\n<li>Followers - 920k<\/li>\r\n<li>Category: Finance<\/li>\r\n<li>availability: Instagram, Youtube<\/li>\r\n<\/ul>\t<\/p>\r\n\r\n\r\n\r\n\t\r\n\r\n<\/div>\r\n      <\/div>\r\n    <\/li>\r\n\r\n\r\n\t\t\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\t<li id=\"qcld_sl_2199_4\" class=\"ilist_info6_list-style-twelve ilist_info6_listy-style-twelve-01 ilist_pinfog2_1\">\r\n\t<div class=\"ilist_info6_qcld_style ilist_info6_qcld_column1\">\r\n      <div class=\"numberWrap\">\r\n        <div class=\"number fontColor1\">4<\/div>\r\n        <div class=\"coverWrap\">\r\n          <div class=\"numberCover\"><\/div>\r\n        <\/div>\r\n      <\/div>\r\n      <div class=\"content\" >\r\n        <div class=\"icon iconCodepen\">\r\n\r\n\r\n\t\t<div class=\"ilist_info6_list-twelve-avatar\"><div class=\"ilist_info6_list-twelve-avatar-inner\"><a class=\"example-image-link ilist-image-position\" href=\"https:\/\/www.myhoardings.com\/ads\/wp-content\/uploads\/2024\/06\/thumbnail-cover.webp\" data-lightbox=\"example-4\"><img decoding=\"async\" class=\"ilist_info6_example-image\" src=\"https:\/\/www.myhoardings.com\/ads\/wp-content\/uploads\/2024\/06\/thumbnail-cover.webp\" alt=\"image-1\" \/><\/a><\/div><\/div>\r\n\t\t<\/div>\r\n        <h2>Technology\t\t\t\t\r\n\t\t<\/h2>\r\n        <p>\t\t\t\t\t\t\t<h3>1.Ruhez Amrelia (Techno Ruhez)<\/h3>\r\n<ul>\r\n<li>Followers - 403k<\/li>\r\n<li>Category: Technology\u00a0<\/li>\r\n<li>availability: Instagram, Youtube<\/li>\r\n<\/ul>\r\n<h3>2.Gaurav Chaudhary (Technical Guruji)\u00a0<\/h3>\r\n<ul>\r\n<li>Followers - 5.6M<\/li>\r\n<li>Category: Technology<\/li>\r\n<li>availability: Instagram, Youtube<\/li>\r\n<\/ul>\t<\/p>\r\n\r\n\r\n\r\n\t\r\n\r\n<\/div>\r\n      <\/div>\r\n    <\/li>\r\n\r\n\r\n\t\t\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\t<li id=\"qcld_sl_2199_5\" class=\"ilist_info6_list-style-twelve ilist_info6_listy-style-twelve-01 ilist_pinfog2_1\">\r\n\t<div class=\"ilist_info6_qcld_style ilist_info6_qcld_column1\">\r\n      <div class=\"numberWrap\">\r\n        <div class=\"number fontColor1\">5<\/div>\r\n        <div class=\"coverWrap\">\r\n          <div class=\"numberCover\"><\/div>\r\n        <\/div>\r\n      <\/div>\r\n      <div class=\"content\" >\r\n        <div class=\"icon iconCodepen\">\r\n\r\n\r\n\t\t<div class=\"ilist_info6_list-twelve-avatar\"><div class=\"ilist_info6_list-twelve-avatar-inner\"><a class=\"example-image-link ilist-image-position\" href=\"https:\/\/www.myhoardings.com\/ads\/wp-content\/uploads\/2024\/06\/1f484.png\" data-lightbox=\"example-5\"><img decoding=\"async\" class=\"ilist_info6_example-image\" src=\"https:\/\/www.myhoardings.com\/ads\/wp-content\/uploads\/2024\/06\/1f484.png\" alt=\"image-1\" \/><\/a><\/div><\/div>\r\n\t\t<\/div>\r\n        <h2>Beauty and Fashion\t\t\t\t\r\n\t\t<\/h2>\r\n        <p>\t\t\t\t\t\t\t<h3>1.Kritika Khurana (@thatbohogirl)<\/h3>\r\n<ul>\r\n<li>Followers - 2M<\/li>\r\n<li>Category: Fashion and Beauty<\/li>\r\n<li>availability: Instagram, Youtube<\/li>\r\n<\/ul>\r\n<h3>2.Mrunal Panchal (@mrunu)<\/h3>\r\n<ul>\r\n<li>Followers - 5M<\/li>\r\n<li>Category: Fashion and Beauty<\/li>\r\n<li>availability: Instagram, Youtube<\/li>\r\n<\/ul>\t<\/p>\r\n\r\n\r\n\r\n\t\r\n\r\n<\/div>\r\n      <\/div>\r\n    <\/li>\r\n\r\n\r\n\t\t\t\t<\/ul>\r\n\t\t<div style=\"clear:both;margin-bottom:10px\"><\/div>\r\n\t\t<\/div>\r\n\t<\/div>\r\n<\/div>\r\n\r\n\r\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h2 id=\"tablepress-30-name\" class=\"tablepress-table-name tablepress-table-name-id-30\">Programmatic Advertising Rates<\/h2>\n\n<table id=\"tablepress-30\" class=\"tablepress tablepress-id-30\" aria-labelledby=\"tablepress-30-name\">\n<thead>\n<tr class=\"row-1\">\n\t<th class=\"column-1\">Platform\t<\/th><th class=\"column-2\">Ad Type\t<\/th><th class=\"column-3\">Average CPM (Cost Per Thousand Impressions)\t<\/th><th class=\"column-4\">Average CPC (Cost Per Click)\t<\/th><th class=\"column-5\">Total Audience Reach<br \/>\n<\/th>\n<\/tr>\n<\/thead>\n<tbody class=\"row-striping row-hover\">\n<tr class=\"row-2\">\n\t<td class=\"column-1\">Google Display Network\t<\/td><td class=\"column-2\">Banner, Video Ads\t<\/td><td class=\"column-3\">\u20b940-\u20b9100\t<\/td><td class=\"column-4\">\u20b95-\u20b910\t<\/td><td class=\"column-5\">Over 500 million<br \/>\n<\/td>\n<\/tr>\n<tr class=\"row-3\">\n\t<td class=\"column-1\">Facebook Audience Network\t<\/td><td class=\"column-2\">Banner, Video Ads\t<\/td><td class=\"column-3\">\u20b940-\u20b950\t<\/td><td class=\"column-4\">\u20b95-\u20b910\t<\/td><td class=\"column-5\">260 million<br \/>\n<\/td>\n<\/tr>\n<tr class=\"row-4\">\n\t<td class=\"column-1\">Amazon DSP\t<\/td><td class=\"column-2\">Product, Video Ads\t<\/td><td class=\"column-3\">\u20b950-\u20b9100\t<\/td><td class=\"column-4\">\u20b95-\u20b910\t<\/td><td class=\"column-5\">150 million<br \/>\n<\/td>\n<\/tr>\n<tr class=\"row-5\">\n\t<td class=\"column-1\">Verizon Media\t<\/td><td class=\"column-2\">Banner, Video Ads\t<\/td><td class=\"column-3\">\u20b940-\u20b990\t<\/td><td class=\"column-4\">\u20b95-\u20b99\t<\/td><td class=\"column-5\">200 million<br \/>\n<\/td>\n<\/tr>\n<tr class=\"row-6\">\n\t<td class=\"column-1\">MediaMath\t<\/td><td class=\"column-2\">Banner, Video Ads\t<\/td><td class=\"column-3\">\u20b940-\u20b9100\t<\/td><td class=\"column-4\">\u20b95-\u20b910\t<\/td><td class=\"column-5\">150 million<br \/>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<!-- #tablepress-30 from cache -->\n","protected":false},"excerpt":{"rendered":"<p>Digital advertising is a very effective method of advertising as through large LED screens the&#8230;<\/p>\n","protected":false},"author":2,"featured_media":517,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[22],"tags":[],"class_list":["post-470","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital-advertising"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.8 - 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