{"id":722,"date":"2021-02-18T12:01:39","date_gmt":"2021-02-18T12:01:39","guid":{"rendered":"https:\/\/www.myhoardings.com\/ads\/?p=722"},"modified":"2024-08-09T07:10:42","modified_gmt":"2024-08-09T07:10:42","slug":"how-does-the-outdoor-publicity-billboard-system-work-in-india-4","status":"publish","type":"post","link":"https:\/\/www.myhoardings.com\/ads\/how-does-the-outdoor-publicity-billboard-system-work-in-india-4\/","title":{"rendered":"How does the outdoor publicity billboard system work in India?"},"content":{"rendered":"
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India is major market in the world and is expanding at a very fast pace. The word outdoor publicity billboard<\/a> system is a major form of advertisement in India. Though the internet advertisement has taken a leap in last couple of years but the billboard and hoardings are still irreplaceable. In India Billboards are still leading way to advertise. Out of sight will go out of mind in a jiffy. Billboard and hoardings play a very strong role on outdoor advertisement when it comes to creating awareness. Since usually a billboard is placed at one place for a very long time, people tend to remember it for longer duration.<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n
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  1. The\u00a0billboards in India\u00a0are deployed in the busy areas and roads. As the foot fall is higher and that offers assured visibility.<\/li>\n
  2. They are often placed at a height so they are visible from a distance. That is why the area of the billboard also has to be considered before deploying it.<\/li>\n
  3. The consumer on a go is likely to spend 6 seconds or less when looking at a billboard. That is the reason the\u00a0billboards\u00a0are more appropriate and ideal for building the brand value and supporting the\u00a0advertisement\u00a0campaign<\/a> and not really for phone numbers and website address.<\/li>\n
  4. Billboards have to be smart and not boring for the viewer to look at it at least once. Keep it simple but yet attractive and the idea behind should pop out when looking at a billboard<\/li>\n<\/ol>\n

    \"\"<\/p>\n

    As per a Indian daily newspaper, \u201cthe\u00a0OOH advertising\u00a0market has grown by 6 per cent in 2017 to reach a size of Rs. 3,085Cr. Its contribution to the advertising pie was 5.8 per cent. By 2020 the Indian ad industry is expected to touch the 77K-crore mark.\u201d So the growth opportunity is tremendous.<\/p>\n

    For more details about outdoor publicity billboard, deals and offers connect with MyHoardings at 995-384-7639 OR visit http:\/\/myhoardings.com<\/a><\/span><\/p>\n

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    \r\n\t\tTypes of Transit OOH Media\t<\/h3>\r\n\t
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      01<\/h2>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t
      \r\n\t\t\t\t\t\t\t\t<\/div>\t\t\t\t\r\n\t\t\t\t
      \r\n\t\t\t\t\t\t\t\t\t\t\t\t

      \r\n\t\t\t\t\t\t\t\tBus Exterior Ads\t\t\t\t\t\t\t<\/h2>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t
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      • Description<\/strong>: Ads placed on the exterior surfaces of buses, including sides, rear panels, and rooftops.<\/li>\r\n<\/ul>\t\t\t\t\t\t<\/span>\r\n\t\t\t\t<\/div>\r\n\r\n\t\t\t<\/div>\r\n\t\t<\/li>\r\n\r\n\t\t\t\t\t\t
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        02<\/h2>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t
        \r\n\t\t\t\t\t\t\t\t<\/div>\t\t\t\t\r\n\t\t\t\t
        \r\n\t\t\t\t\t\t\t\t\t\t\t\t

        \r\n\t\t\t\t\t\t\t\tBus Interior Ads\t\t\t\t\t\t\t<\/h2>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t
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        • Description<\/strong>: Ads displayed inside buses, including overhead panels, seat backs, and floor decals.<\/li>\r\n<\/ul>\t\t\t\t\t\t<\/span>\r\n\t\t\t\t<\/div>\r\n\r\n\t\t\t<\/div>\r\n\t\t<\/li>\r\n\r\n\t\t\t\t\t\t
        • \r\n\r\n\t\t\t
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          03<\/h2>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t
          \r\n\t\t\t\t\t\t\t\t<\/div>\t\t\t\t\r\n\t\t\t\t
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          \r\n\t\t\t\t\t\t\t\tSubway\/Train Station Ads\t\t\t\t\t\t\t<\/h2>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t
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          • Description<\/strong>: Ads positioned within subway stations or on platforms where commuters wait for trains.<\/li>\r\n<\/ul>\t\t\t\t\t\t<\/span>\r\n\t\t\t\t<\/div>\r\n\r\n\t\t\t<\/div>\r\n\t\t<\/li>\r\n\r\n\t\t\t\t\t\t
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            04<\/h2>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t
            \r\n\t\t\t\t\t\t\t\t<\/div>\t\t\t\t\r\n\t\t\t\t
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            \r\n\t\t\t\t\t\t\t\tSubway\/Train Car Ads\t\t\t\t\t\t\t<\/h2>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t
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            • Description<\/strong>: Ads displayed inside subway cars or trains, including digital screens, posters, and wraps<\/li>\r\n<\/ul>\t\t\t\t\t\t<\/span>\r\n\t\t\t\t<\/div>\r\n\r\n\t\t\t<\/div>\r\n\t\t<\/li>\r\n\r\n\t\t\t\t\t\t
            • \r\n\r\n\t\t\t
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              05<\/h2>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t
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              \r\n\t\t\t\t\t\t\t\tTaxi\/Uber\/Lyft Ads\t\t\t\t\t\t\t<\/h2>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t
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              • Description<\/strong>: Ads placed on exterior surfaces (taxi tops, wraps) and interior displays of taxis, Uber, or Lyft vehicles.<\/li>\r\n<\/ul>\t\t\t\t\t\t<\/span>\r\n\t\t\t\t<\/div>\r\n\r\n\t\t\t<\/div>\r\n\t\t<\/li>\r\n\r\n\t\t\t\t\t\t
              • \r\n\r\n\t\t\t
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                06<\/h2>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t
                \r\n\t\t\t\t\t\t\t\t<\/div>\t\t\t\t\r\n\t\t\t\t
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                \r\n\t\t\t\t\t\t\t\tAirport Shuttle and Terminal Ads\t\t\t\t\t\t\t<\/h2>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t
                  \r\n
                • Description<\/strong>: Ads displayed on shuttles transporting passengers between airport terminals, parking lots, and rental car facilities.<\/li>\r\n<\/ul>\t\t\t\t\t\t<\/span>\r\n\t\t\t\t<\/div>\r\n\r\n\t\t\t<\/div>\r\n\t\t<\/li>\r\n\r\n\t\t\t\t\t\t
                • \r\n\r\n\t\t\t
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                  07<\/h2>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t
                  \r\n\t\t\t\t\t\t\t\t<\/div>\t\t\t\t\r\n\t\t\t\t
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                  \r\n\t\t\t\t\t\t\t\tFerry\/Boat Ads\t\t\t\t\t\t\t<\/h2>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t
                    \r\n
                  • Description<\/strong>: Ads placed on ferries or boats that transport passengers across water bodies.<\/li>\r\n<\/ul>\t\t\t\t\t\t<\/span>\r\n\t\t\t\t<\/div>\r\n\r\n\t\t\t<\/div>\r\n\t\t<\/li>\r\n\r\n\t\t\t\t\t\t\t<\/ul>\r\n\t
                    <\/div>\r\n\t\t<\/div>\r\n\t<\/div>\r\n<\/div>\r\n
                    <\/div>\r\n\r\n\r\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

                    Influencer Marketing Packages<\/h2>\n\n\n\n\n\t\n\n\t\n\t\n\t
                    Influencer Tier\t<\/th>Reach\t<\/th>Price<\/th>\n<\/tr>\n<\/thead>\n
                    Macro-Influencers\t<\/td>10k - 50k followers\t<\/td>\u20b920,000 per post
                    \n<\/td>\n<\/tr>\n
                    Mid-Tier Influencers\t<\/td>50k - 200k followers\t<\/td>\u20b950,000 per post
                    \n<\/td>\n<\/tr>\n
                    Macro-Influencers\t<\/td>200k+ followers\t<\/td>\u20b91,00,000+ per post
                    \n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

                    India is major market in the world and is expanding at a very fast pace….<\/p>\n","protected":false},"author":2,"featured_media":904,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[15],"tags":[],"class_list":["post-722","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ooh-advertising"],"yoast_head":"\r\nHow does the outdoor publicity billboard system work in India? - MyHoardings<\/title>\r\n<meta name=\"description\" content=\"India is major market in the world and the word outdoor publicity billboard system is a major form of advertisement in India.\" \/>\r\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, 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