{"id":758,"date":"2021-02-17T09:29:09","date_gmt":"2021-02-17T09:29:09","guid":{"rendered":"https:\/\/www.myhoardings.com\/ads\/?p=758"},"modified":"2024-08-09T12:03:32","modified_gmt":"2024-08-09T12:03:32","slug":"is-website-advertising-for-3000-taxis-a-better-idea-than-tv-advertising","status":"publish","type":"post","link":"https:\/\/www.myhoardings.com\/ads\/is-website-advertising-for-3000-taxis-a-better-idea-than-tv-advertising\/","title":{"rendered":"Is website advertising for 3000 taxis a better idea than TV advertising?"},"content":{"rendered":"
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YES !! It is definitely a better deal !!<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n
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The fact that TV commercials are an old story and people always pay attention to something new and innovative,\u00a0Taxi advertising<\/a><\/span>\u00a0would be received with more attention than TV advertising.<\/p>\n

<\/p>\n

Taxi\/cab branding is better idea than TV advertising because:<\/p>\n

\u00b7\u00a0Unavoidable:\u00a0Unlike TV where channels can be changed or the commercials can be avoided, taxi advertising cannot be avoided especially in-cab advertising<\/a><\/span>. The rider is fixed to one space and cannot escape it until he reaches his destination; therefore any ad displayed in the cab gets complete attention of the rider.<\/p>\n

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\u00b7\u00a0Innovative:\u00a0TV commercials are a thing of the past, until and unless the ad is something extra-ordinary, it hardly catches the viewer’s attention. But\u00a0taxi advertising\u00a0<\/a><\/span>is a new concept and 3D posters and attractive car wraps attract the audience’s attention for their novelty and distinctiveness.<\/p>\n

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\u00b7\u00a0Wider reach and visibility:\u00a0Taxi advertising attracts audience’s attention spread across different parts of the city.<\/p>\n\n\n\n
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\r\n\t\tTypes of Ambient Media\t\t<\/h3>\r\n\r\n\t
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    01<\/h2>\r\n\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t
    <\/i><\/div><\/div>\t\t\t\t\t\t\t\t

    \r\n\t\t\t\t\t\tAmbient Digital Screens\t\t\t\t\t<\/h2>\r\n\t\t\t\t\r\n\r\n\t\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t
      \r\n
    • Description<\/strong>: Digital screens strategically placed in unconventional locations such as shopping malls, airports, and transit hubs.<\/li>\r\n<\/ul>\t\t\t\t<\/span>\r\n\t\t\t\t\t<\/div>\r\n\r\n\t\t\t\t<\/div>\t\t\t\r\n\t\t<\/li>\r\n\r\n\t\t\t\t\t\t
    • \r\n\t\t\t\t
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      \r\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\r\n\t\t\t\t\t\t
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      02<\/h2>\r\n\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t
      <\/i><\/div><\/div>\t\t\t\t\t\t\t\t

      \r\n\t\t\t\t\t\tAmbient Interactive Installations\t\t\t\t\t<\/h2>\r\n\t\t\t\t\r\n\r\n\t\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t
        \r\n
      • Description<\/strong>: Installations that encourage audience participation and interaction.<\/li>\r\n<\/ul>\t\t\t\t<\/span>\r\n\t\t\t\t\t<\/div>\r\n\r\n\t\t\t\t<\/div>\t\t\t\r\n\t\t<\/li>\r\n\r\n\t\t\t\t\t\t
      • \r\n\t\t\t\t
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        \r\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\r\n\t\t\t\t\t\t
        \r\n\t\t\t\t\t\t\t

        03<\/h2>\r\n\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t
        <\/i><\/div><\/div>\t\t\t\t\t\t\t\t

        \r\n\t\t\t\t\t\tAmbient Projection Mapping\t\t\t\t\t<\/h2>\r\n\t\t\t\t\r\n\r\n\t\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t
          \r\n
        • Description<\/strong>: Projection of digital images or videos onto buildings, structures, or other surfaces.<\/li>\r\n<\/ul>\t\t\t\t<\/span>\r\n\t\t\t\t\t<\/div>\r\n\r\n\t\t\t\t<\/div>\t\t\t\r\n\t\t<\/li>\r\n\r\n\t\t\t\t\t\t
        • \r\n\t\t\t\t
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          \r\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\r\n\t\t\t\t\t\t
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          04<\/h2>\r\n\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t
          <\/i><\/div><\/div>\t\t\t\t\t\t\t\t

          \r\n\t\t\t\t\t\tAmbient Street Art Integration\t\t\t\t\t<\/h2>\r\n\t\t\t\t\r\n\r\n\t\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t
            \r\n
          • Description<\/strong>: Incorporation of advertising messages into existing urban art or graffit<\/li>\r\n<\/ul>\t\t\t\t<\/span>\r\n\t\t\t\t\t<\/div>\r\n\r\n\t\t\t\t<\/div>\t\t\t\r\n\t\t<\/li>\r\n\r\n\t\t\t\t\t\t
          • \r\n\t\t\t\t
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            \r\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\r\n\t\t\t\t\t\t
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            05<\/h2>\r\n\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t
            <\/i><\/div><\/div>\t\t\t\t\t\t\t\t

            \r\n\t\t\t\t\t\tAmbient Guerrilla Marketing\t\t\t\t\t<\/h2>\r\n\t\t\t\t\r\n\r\n\t\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t
              \r\n
            • Description<\/strong>: Unconventional marketing stunts or installations in public spaces.<\/li>\r\n<\/ul>\t\t\t\t<\/span>\r\n\t\t\t\t\t<\/div>\r\n\r\n\t\t\t\t<\/div>\t\t\t\r\n\t\t<\/li>\r\n\r\n\t\t\t\t\t\t
            • \r\n\t\t\t\t
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              \r\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\r\n\t\t\t\t\t\t
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              06<\/h2>\r\n\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t
              <\/i><\/div><\/div>\t\t\t\t\t\t\t\t

              \r\n\t\t\t\t\t\tAmbient In-Store Advertising\t\t\t\t\t<\/h2>\r\n\t\t\t\t\r\n\r\n\t\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t
                \r\n
              • Description<\/strong>: Creative advertising placements within retail environments.<\/li>\r\n<\/ul>\t\t\t\t<\/span>\r\n\t\t\t\t\t<\/div>\r\n\r\n\t\t\t\t<\/div>\t\t\t\r\n\t\t<\/li>\r\n\r\n\t\t\t\t\t\t
              • \r\n\t\t\t\t
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                \r\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\r\n\t\t\t\t\t\t
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                07<\/h2>\r\n\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t
                <\/i><\/div><\/div>\t\t\t\t\t\t\t\t

                \r\n\t\t\t\t\t\tAmbient Vehicle Advertising\t\t\t\t\t<\/h2>\r\n\t\t\t\t\r\n\r\n\t\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t
                  \r\n
                • Description<\/strong>: Ads placed on vehicles such as taxis, buses, or delivery trucks.<\/li>\r\n<\/ul>\t\t\t\t<\/span>\r\n\t\t\t\t\t<\/div>\r\n\r\n\t\t\t\t<\/div>\t\t\t\r\n\t\t<\/li>\r\n\r\n\t\t\t\t\t\t
                • \r\n\t\t\t\t
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                  \r\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\r\n\t\t\t\t\t\t
                  \r\n\t\t\t\t\t\t\t

                  08<\/h2>\r\n\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t
                  <\/i><\/div><\/div>\t\t\t\t\t\t\t\t

                  \r\n\t\t\t\t\t\tAmbient Sensory Branding\t\t\t\t\t<\/h2>\r\n\t\t\t\t\r\n\r\n\t\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t
                    \r\n
                  • Description<\/strong>: Utilization of senses like smell, sound, or touch to create memorable brand experiences<\/li>\r\n<\/ul>\t\t\t\t<\/span>\r\n\t\t\t\t\t<\/div>\r\n\r\n\t\t\t\t<\/div>\t\t\t\r\n\t\t<\/li>\r\n\r\n\t\t\t\t\t\t\t<\/ul>\r\n\t\t
                    <\/div>\r\n\t\t<\/div>\r\n\t<\/div>\r\n<\/div>\r\n
                    <\/div>\r\n\r\n\r\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n\n\n\n\n\t\n\n\t\n\t
                    Campaign Name<\/th>Media Name<\/th>Offer Rate<\/th>\n<\/tr>\n<\/thead>\n
                    AC Bus - Chennai Passenger Seat Back<\/td>AC Bus - Chennai<\/td>14000<\/td>\n<\/tr>\n
                    Cab Branding - Delhi 4 Doors - External Branding<\/td>Cab Branding - Delhi<\/td>4400<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n\n<\/div>\n","protected":false},"excerpt":{"rendered":"

                    YES !! It is definitely a better deal !! The fact that TV commercials are…<\/p>\n","protected":false},"author":2,"featured_media":783,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[13],"tags":[],"class_list":["post-758","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-advertising"],"yoast_head":"\r\nIs website advertising for 3000 taxis a better idea than TV advertising? - MyHoardings<\/title>\r\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\r\n<link rel=\"canonical\" href=\"https:\/\/www.myhoardings.com\/ads\/is-website-advertising-for-3000-taxis-a-better-idea-than-tv-advertising\/\" \/>\r\n<meta property=\"og:locale\" content=\"en_US\" \/>\r\n<meta property=\"og:type\" content=\"article\" \/>\r\n<meta property=\"og:title\" content=\"Is website advertising for 3000 taxis a better idea than TV advertising? - MyHoardings\" \/>\r\n<meta property=\"og:description\" content=\"YES !! 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