{"id":1951,"date":"2019-08-31T04:39:44","date_gmt":"2019-08-31T04:39:44","guid":{"rendered":"https:\/\/www.myhoardings.com\/blog\/?p=1951"},"modified":"2019-09-02T03:50:13","modified_gmt":"2019-09-02T03:50:13","slug":"chennai-metro-station-advertising","status":"publish","type":"post","link":"https:\/\/www.myhoardings.com\/blog\/chennai-metro-station-advertising\/","title":{"rendered":"Advertising options on Chennai Metro Station"},"content":{"rendered":"<h1>Chennai Metro station advertising !!<\/h1>\n<p>Chennai is a popular metropolitan city with rich heritage on side and modern era infrastructure and establishments on the other. Chennai has been popular for both tourism and for being a powerful commercial center for Southern India. Apart from high rise buildings, malls and technology parks, <strong>Chennai Metro Train system also classifies Chennai as a well planned and managed capital of Tamil Nadu.<\/strong><\/p>\n<p>Chennai metro has<strong> 32 metro stations<\/strong> making it the third largest Metro network after Delhi and Hyderabad. As evaluated in March 2019, the Chennai Metro system is used by approximately<strong> 90,000 people on daily basis.<\/strong> The statistics reveal the popularity of Chennai Metro among localities. The 32 metro stations comprises of elevated and underground metro routes.\u00a0 Apart from being a comfortable and safe transport system for Chennai people, the metro train and metro stations of Chennai also act as<strong> lucrative advertising platform for brand promotions.<\/strong><\/p>\n<p><a href=\"https:\/\/www.myhoardings.com\/blog\/trigger-high-brand-recall-with-chennai-rwa-advertising\/contact-myhoardings-professional-5\/\" rel=\"attachment wp-att-1965\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-1965\" src=\"https:\/\/www.myhoardings.com\/blog\/wp-content\/uploads\/2019\/08\/Contact-MyHoardings-Professional.gif\" alt=\"Contacl MyHoardings for RWA Advertising,Society Gate Branding services in Chennai.\" width=\"1184\" height=\"126\" \/><\/a><\/p>\n<p>Advertisers and brands can take full advantage of the high footfall at 32 metro stations and 42 coaches that run across city to<strong> lure new, potential and existing consumers.<\/strong> The following reasons will put a light on as to why one should choose Chennai Metro station and metro train branding?<\/p>\n<h2><strong>Chennai <a href=\"https:\/\/www.myhoardings.com\/blog\/category\/transit-advertising\/\">Metro station advertising<\/a> benefits:<\/strong><\/h2>\n<ul>\n<li>The station is visited by local urban audience of the city.<\/li>\n<li>The waiting time at Chennai metro station varies from 5-10 minutes giving ample time for the brands to communicate message and for the audience to absorb the same.<\/li>\n<li>The train is starts picking up passengers from 4:30 am in the morning to 11:00 pm in the night, keeping the ad live at metro station for 18 hours per day.<\/li>\n<li>The metro station offers well-lit, clean, organised and un-cluttered ambiance for impactful Chennai metro station advertising.<\/li>\n<\/ul>\n<h2><strong>Brand Activation and Advertising options at Metro stations of Chennai:<\/strong><\/h2>\n<ul>\n<li>Hoardings at non-ticketing areas of metro station at street and concourse level.<\/li>\n<li>LED Screens and Scroll screens<\/li>\n<li>Standees<\/li>\n<li>Kiosks<\/li>\n<li>Elevator door ads<\/li>\n<\/ul>\n<h2><strong>Why advertising on Chennai Metro Train and it&#8217;s stations ?<\/strong><\/h2>\n<ul>\n<li>The ridership of Chennai Metro is approximately 40lacs per month.<\/li>\n<li>The 70% of riders are young professionals and students of age group 18-45.<\/li>\n<li>The commuters comprises of everyone from men, women and children.<\/li>\n<li>Comfortable and air-conditioned metro coaches offer a cool ambiance for riders, keeping them in positive state of mind for better brand message reception.<\/li>\n<li>The average travel time between two consecutive station 5-7 minutes, giving brands enough time to stimulate rider&#8217;s attention towards the advertising collateral.<\/li>\n<li>Frequent exposure of brands to daily travelers like office goers and students help in building strong brand image, better brand reinforcement and high brand recall.<\/li>\n<\/ul>\n<h3><strong><a href=\"https:\/\/www.myhoardings.com\/Transit-Media\">Chennai Metro Train branding<\/a> options:<\/strong><\/h3>\n<ul>\n<li>Interior top panel inside the metro train.<\/li>\n<li>Ads on Smart Card.<\/li>\n<li>Exterior train branding through train wrap ads.<\/li>\n<li>Ads on Train Support handles.<\/li>\n<\/ul>\n<h2><strong>Overall Benefits of Chennai Metro train and metro station branding:<\/strong><\/h2>\n<ul>\n<li>Dwell time and travel time is efficiently converted into time for effective brand communication.<\/li>\n<li>Sales are triggered through frequent exposure to daily travelers.<\/li>\n<li>Creates a buzz among localities for the brand advertised.<\/li>\n<li>Innovative and creative ads help in building strong brand image.<\/li>\n<li>Brands can reach specific target audience through promotional tactics like product sampling where the simultaneous action of &#8216;try and buy&#8217; can turn potential consumers to loyal customers.<\/li>\n<li>Brands can connect with the target audience on both emotional and practical grounds.<\/li>\n<li>The brands can improvise on product, service and advertising tactics by receiving valuable feedback from the metro train riders.<\/li>\n<\/ul>\n<p>Chennai Metro train and Chennai <a href=\"https:\/\/www.myhoardings.com\/Transit-Media\">Metro station branding<\/a> is an <strong>excellent and effective way to reach prospective audience<\/strong> through various advertising and brand activation ideas.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Chennai Metro station advertising !! 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