{"id":1997,"date":"2019-10-02T13:31:21","date_gmt":"2019-10-02T13:31:21","guid":{"rendered":"https:\/\/www.myhoardings.com\/blog\/?p=1997"},"modified":"2020-11-17T09:37:10","modified_gmt":"2020-11-17T09:37:10","slug":"how-hoardings-in-kolkata-are-the-best-branding-tool-for-advertisers","status":"publish","type":"post","link":"https:\/\/www.myhoardings.com\/blog\/how-hoardings-in-kolkata-are-the-best-branding-tool-for-advertisers\/","title":{"rendered":"How Hoardings in Kolkata are the best branding tool for advertisers?"},"content":{"rendered":"

How Hoardings in Kolkata are the best branding tool for advertisers?<\/strong><\/h1>\n

Out of Home Advertising (OOH):<\/strong><\/h2>\n

Outdoor hoarding advertising is considered to be the best and highly recommended medium chosen by a lot of business owners or marketing agencies. As its name suggests, it is the promotion method done outside, a wise option to create lead conversion very quickly.<\/p>\n

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Outdoor is the most suitable place where the business owner has full authority over the ad space. He\/she can promote their services in a very influencing manner to attract the clients and is therefore viewed as very useful.<\/p>\n

What is a OOH Hoarding?<\/strong><\/h2>\n

Hoarding is a UK term, used in many parts of the world. It quite resembles with billboard but varies in a few aspects. Hoarding is a large board or temporary fence-like structure placed at the side of a road or on the side of a building. It is mainly used for displaying advertisements and posters. Hoardings with visually appealing and striking ads will garner the attention of a massive number of crowd and helps to create a positive influence in branding the business.<\/p>\n

About Kolkata:<\/strong><\/p>\n

Kolkata, also known as Calcutta, is the capital of the Indian state of West Bengal. Kolkata<\/a> is the principal commercial and financial centre of East and North-East India. Significant businesses are incorporated in Kolkata as their hub of operations. It is located on the east bank of the Hooghly River<\/a>. As of 2014, the population was estimated to be 4.6 million, which earned it the name of 7th most populous city in India. It’s been said that, by 2025, the Kolkata urban area will have an estimated population of 20.1 million.<\/p>\n

\"Best<\/a><\/p>\n

In Kolkata<\/strong>, people consider travelling in public transport- such as trams, Metro, buses, yellow cabs, safer and economical – than to go in their own car\/two-wheeler. The population in Kolkata is drastically increasing, which leads to substantial traffic moments. All these facts make the OOH advertising medium more engaging in Kolkata.<\/p>\n

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How Hoardings in Kolkata<\/a> provide best visibility and ROI for marketing budget spends ?<\/strong><\/h2>\n