{"id":7031,"date":"2025-04-01T08:22:09","date_gmt":"2025-04-01T08:22:09","guid":{"rendered":"https:\/\/www.myhoardings.com\/blog\/?p=7031"},"modified":"2025-04-01T08:22:09","modified_gmt":"2025-04-01T08:22:09","slug":"sony-entertainment-television","status":"publish","type":"post","link":"https:\/\/www.myhoardings.com\/blog\/sony-entertainment-television\/","title":{"rendered":"Advertise on Sony Entertainment Television \u2013 Amplify Your Brand on India\u2019s Favorite Channel"},"content":{"rendered":"<p class=\"\" data-start=\"342\" data-end=\"616\"><strong data-start=\"342\" data-end=\"381\">Sony Entertainment Television (SET)<\/strong> has been a household name in India for over two decades. Known for its blockbuster shows, family dramas, thrillers, and reality TV, SET offers brands a golden opportunity to reach millions of highly engaged viewers across the country.<\/p>\n<p class=\"\" data-start=\"618\" data-end=\"800\">With its wide reach and emotionally resonant content, SET is the perfect choice for <a href=\"https:\/\/www.myhoardings.com\/Cinema\">advertisers<\/a> looking to build strong brand recall and connect with urban and rural audiences alike.<\/p>\n<hr class=\"\" data-start=\"802\" data-end=\"805\" \/>\n<h3 class=\"\" data-start=\"807\" data-end=\"865\">? <strong data-start=\"814\" data-end=\"865\">Why Advertise on Sony Entertainment Television ?<\/strong><\/h3>\n<ul data-start=\"867\" data-end=\"1305\">\n<li class=\"\" data-start=\"867\" data-end=\"965\">\n<p class=\"\" data-start=\"869\" data-end=\"965\"><strong data-start=\"869\" data-end=\"887\">Massive Reach:<\/strong> SET enjoys pan-India viewership, cutting across language, age, and geography.<\/p>\n<\/li>\n<li class=\"\" data-start=\"966\" data-end=\"1072\">\n<p class=\"\" data-start=\"968\" data-end=\"1072\"><strong data-start=\"968\" data-end=\"988\">High Engagement:<\/strong> Viewers are emotionally invested in SET\u2019s programs, leading to better ad retention.<\/p>\n<\/li>\n<li class=\"\" data-start=\"1073\" data-end=\"1204\">\n<p class=\"\" data-start=\"1075\" data-end=\"1204\"><strong data-start=\"1075\" data-end=\"1103\">Family-Friendly Content:<\/strong> Ideal for brands catering to household needs, consumer products, services, and lifestyle categories.<\/p>\n<\/li>\n<li class=\"\" data-start=\"1205\" data-end=\"1305\">\n<p class=\"\" data-start=\"1207\" data-end=\"1305\"><strong data-start=\"1207\" data-end=\"1228\">Prime Time Power:<\/strong> High TRP shows during evening hours provide exceptional exposure for brands.<\/p>\n<\/li>\n<\/ul>\n<hr class=\"\" data-start=\"1307\" data-end=\"1310\" \/>\n<h3 class=\"\" data-start=\"1312\" data-end=\"1347\">? <strong data-start=\"1319\" data-end=\"1347\">Ad Format Options on <\/strong><strong data-start=\"814\" data-end=\"865\">Sony Entertainment Television<\/strong><\/h3>\n<ol data-start=\"1349\" data-end=\"1868\">\n<li class=\"\" data-start=\"1349\" data-end=\"1447\">\n<p class=\"\" data-start=\"1352\" data-end=\"1447\"><strong data-start=\"1352\" data-end=\"1374\">Video Commercials:<\/strong><br data-start=\"1374\" data-end=\"1377\" \/>Traditional 10\u201330 second TVCs aired during breaks in popular shows.<\/p>\n<\/li>\n<li class=\"\" data-start=\"1449\" data-end=\"1598\">\n<p class=\"\" data-start=\"1452\" data-end=\"1598\"><strong data-start=\"1452\" data-end=\"1474\">Show Sponsorships:<\/strong><br data-start=\"1474\" data-end=\"1477\" \/>Associate your brand with hit shows like crime dramas or reality series, featuring logo presence and in-show mentions.<\/p>\n<\/li>\n<li class=\"\" data-start=\"1600\" data-end=\"1730\">\n<p class=\"\" data-start=\"1603\" data-end=\"1730\"><strong data-start=\"1603\" data-end=\"1626\">Brand Integrations:<\/strong><br data-start=\"1626\" data-end=\"1629\" \/>Seamless in-content placement of your product or service that fits naturally within the storyline.<\/p>\n<\/li>\n<li class=\"\" data-start=\"1732\" data-end=\"1868\">\n<p class=\"\" data-start=\"1735\" data-end=\"1868\"><strong data-start=\"1735\" data-end=\"1763\">Scrollers &amp; Aston Bands:<\/strong><br data-start=\"1763\" data-end=\"1766\" \/>Text overlays at the bottom of the screen for subtle, high-frequency visibility during programming.<\/p>\n<\/li>\n<\/ol>\n<hr class=\"\" data-start=\"1870\" data-end=\"1873\" \/>\n<h3 class=\"\" data-start=\"1875\" data-end=\"1918\">? <strong data-start=\"1882\" data-end=\"1918\">SET Advertising Costs &amp; Planning<\/strong><\/h3>\n<p class=\"\" data-start=\"1920\" data-end=\"1950\">Ad rates on SET vary based on:<\/p>\n<ul data-start=\"1951\" data-end=\"2057\">\n<li class=\"\" data-start=\"1951\" data-end=\"1988\">\n<p class=\"\" data-start=\"1953\" data-end=\"1988\"><strong data-start=\"1953\" data-end=\"1966\">Time slot<\/strong> (prime vs. non-prime)<\/p>\n<\/li>\n<li class=\"\" data-start=\"1989\" data-end=\"2006\">\n<p class=\"\" data-start=\"1991\" data-end=\"2006\"><strong data-start=\"1991\" data-end=\"2006\">Ad duration<\/strong><\/p>\n<\/li>\n<li class=\"\" data-start=\"2007\" data-end=\"2031\">\n<p class=\"\" data-start=\"2009\" data-end=\"2031\"><strong data-start=\"2009\" data-end=\"2031\">Program popularity<\/strong><\/p>\n<\/li>\n<li class=\"\" data-start=\"2032\" data-end=\"2057\">\n<p class=\"\" data-start=\"2034\" data-end=\"2057\"><strong data-start=\"2034\" data-end=\"2057\">Frequency of airing<\/strong><\/p>\n<\/li>\n<\/ul>\n<p class=\"\" data-start=\"2059\" data-end=\"2175\">At <a href=\"https:\/\/www.myhoardings.com\/Cinema\">MyHoardings<\/a>, we help you secure optimal time slots at competitive rates, ensuring every rupee brings maximum ROI.<\/p>\n<hr class=\"\" data-start=\"2177\" data-end=\"2180\" \/>\n<h3 data-start=\"2182\" data-end=\"2236\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-6231\" src=\"https:\/\/www.myhoardings.com\/blog\/wp-content\/uploads\/2022\/11\/Digital-Services.gif\" alt=\"\" width=\"800\" height=\"205\" \/><\/h3>\n<h3 class=\"\" data-start=\"2182\" data-end=\"2236\">? <strong data-start=\"2189\" data-end=\"2236\">Why Choose MyHoardings for SET Advertising?<\/strong><\/h3>\n<ul data-start=\"2238\" data-end=\"2393\">\n<li class=\"\" data-start=\"2238\" data-end=\"2266\">\n<p class=\"\" data-start=\"2240\" data-end=\"2266\">Strategic media planning<\/p>\n<\/li>\n<li class=\"\" data-start=\"2267\" data-end=\"2304\">\n<p class=\"\" data-start=\"2269\" data-end=\"2304\">Creative ad production assistance<\/p>\n<\/li>\n<li class=\"\" data-start=\"2305\" data-end=\"2344\">\n<p class=\"\" data-start=\"2307\" data-end=\"2344\">Slot booking and campaign execution<\/p>\n<\/li>\n<li class=\"\" data-start=\"2345\" data-end=\"2393\">\n<p class=\"\" data-start=\"2347\" data-end=\"2393\">Real-time reporting and performance analysis<\/p>\n<\/li>\n<\/ul>\n<hr class=\"\" data-start=\"2395\" data-end=\"2398\" \/>\n<p class=\"\" data-start=\"2400\" data-end=\"2532\">? <strong data-start=\"2403\" data-end=\"2412\">Call:<\/strong> 9953847639<br data-start=\"2423\" data-end=\"2426\" \/>? <strong data-start=\"2429\" data-end=\"2441\">Website:<\/strong> <a class=\"\" href=\"http:\/\/www.myhoardings.com\" target=\"_new\" rel=\"noopener\" data-start=\"2442\" data-end=\"2491\">www.myhoardings.com<\/a><br data-start=\"2491\" data-end=\"2494\" \/>? <strong data-start=\"2497\" data-end=\"2507\">Email:<\/strong> <a rel=\"noopener\" data-start=\"2508\" data-end=\"2532\">business@myhoardings.com<\/a><\/p>\n<p data-start=\"2400\" data-end=\"2532\"><h2 id=\"tablepress-9-name\" class=\"tablepress-table-name tablepress-table-name-id-9\">Top 5 TV Channels to advertise your brand in India<\/h2>\n\n<table id=\"tablepress-9\" class=\"tablepress tablepress-id-9\" aria-labelledby=\"tablepress-9-name\">\n<thead>\n<tr class=\"row-1\">\n\t<th class=\"column-1\">TV Channel Name <\/th><th class=\"column-2\">Genre<\/th>\n<\/tr>\n<\/thead>\n<tbody class=\"row-striping row-hover\">\n<tr class=\"row-2\">\n\t<td class=\"column-1\">Star Sports<\/td><td class=\"column-2\">Sports <\/td>\n<\/tr>\n<tr class=\"row-3\">\n\t<td class=\"column-1\">Sony<\/td><td class=\"column-2\">Entertainment<\/td>\n<\/tr>\n<tr class=\"row-4\">\n\t<td class=\"column-1\">Colors<\/td><td class=\"column-2\">Entertainment<\/td>\n<\/tr>\n<tr class=\"row-5\">\n\t<td class=\"column-1\">MTV<\/td><td class=\"column-2\">Music<\/td>\n<\/tr>\n<tr class=\"row-6\">\n\t<td class=\"column-1\">Aaj Tak<\/td><td class=\"column-2\">News<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<!-- #tablepress-9 from cache --><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Sony Entertainment Television (SET) has been a household name in India for over two decades&#8230;.<\/p>\n","protected":false},"author":101012,"featured_media":7032,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[23],"tags":[177,27,179,800,176],"table_tags":[],"class_list":["post-7031","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tv-advertising-india","tag-best-tv-advertising-in-india","tag-indian-tv-ads","tag-tv-ads","tag-tv-advertisement","tag-tv-advertising-2"],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.myhoardings.com\/blog\/wp-json\/wp\/v2\/posts\/7031","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.myhoardings.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.myhoardings.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.myhoardings.com\/blog\/wp-json\/wp\/v2\/users\/101012"}],"replies":[{"embeddable":true,"href":"https:\/\/www.myhoardings.com\/blog\/wp-json\/wp\/v2\/comments?post=7031"}],"version-history":[{"count":1,"href":"https:\/\/www.myhoardings.com\/blog\/wp-json\/wp\/v2\/posts\/7031\/revisions"}],"predecessor-version":[{"id":7033,"href":"https:\/\/www.myhoardings.com\/blog\/wp-json\/wp\/v2\/posts\/7031\/revisions\/7033"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.myhoardings.com\/blog\/wp-json\/wp\/v2\/media\/7032"}],"wp:attachment":[{"href":"https:\/\/www.myhoardings.com\/blog\/wp-json\/wp\/v2\/media?parent=7031"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.myhoardings.com\/blog\/wp-json\/wp\/v2\/categories?post=7031"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.myhoardings.com\/blog\/wp-json\/wp\/v2\/tags?post=7031"},{"taxonomy":"table_tags","embeddable":true,"href":"https:\/\/www.myhoardings.com\/blog\/wp-json\/wp\/v2\/table_tags?post=7031"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}