{"id":7041,"date":"2025-04-02T06:00:29","date_gmt":"2025-04-02T06:00:29","guid":{"rendered":"https:\/\/www.myhoardings.com\/blog\/?p=7041"},"modified":"2025-04-02T06:00:29","modified_gmt":"2025-04-02T06:00:29","slug":"big-fm-delhi-advertising","status":"publish","type":"post","link":"https:\/\/www.myhoardings.com\/blog\/big-fm-delhi-advertising\/","title":{"rendered":"Advertise on Big FM Delhi 92.7 \u2013 Connect with the Capital\u2019s Pulse"},"content":{"rendered":"<p class=\"\" data-start=\"254\" data-end=\"577\">If you\u2019re looking to speak directly to Delhi\u2019s diverse and dynamic population, <strong>Big FM Delhi advertising<\/strong>\u00a0offers a powerful and proven radio platform. Known for its meaningful storytelling, nostalgic music, and high listener engagement, Big FM is the station of choice for both legacy brands and modern businesses targeting Delhiites.<\/p>\n<p class=\"\" data-start=\"579\" data-end=\"758\">Whether you&#8217;re promoting a retail outlet, app, real estate, or consumer product, <a href=\"https:\/\/www.myhoardings.com\/Cinema\"><strong data-start=\"660\" data-end=\"688\">Bi<\/strong><strong data-start=\"660\" data-end=\"688\">g FM Delhi advertising<\/strong><\/a> delivers consistent, widespread, and credible reach across Delhi-NCR.<\/p>\n<hr class=\"\" data-start=\"760\" data-end=\"763\" \/>\n<h3 class=\"\" data-start=\"765\" data-end=\"816\">? <strong data-start=\"772\" data-end=\"816\">Why Choose Big FM Delhi for Advertising?<\/strong><\/h3>\n<ul data-start=\"818\" data-end=\"1266\">\n<li class=\"\" data-start=\"818\" data-end=\"904\">\n<p class=\"\" data-start=\"820\" data-end=\"904\"><strong data-start=\"820\" data-end=\"852\">Large &amp; Loyal Listener Base:<\/strong> Connect with millions of Delhi-NCR residents daily.<\/p>\n<\/li>\n<li class=\"\" data-start=\"905\" data-end=\"1043\">\n<p class=\"\" data-start=\"907\" data-end=\"1043\"><strong data-start=\"907\" data-end=\"932\">Targeted Programming:<\/strong> Mix of retro hits, RJ-led talk shows, and social campaigns tailored for an educated, family-oriented audience.<\/p>\n<\/li>\n<li class=\"\" data-start=\"1044\" data-end=\"1146\">\n<p class=\"\" data-start=\"1046\" data-end=\"1146\"><strong data-start=\"1046\" data-end=\"1072\">Multi-Language Appeal:<\/strong> Primarily Hindi, with a flavor of Hinglish\u2014ideal for metro communication.<\/p>\n<\/li>\n<li class=\"\" data-start=\"1147\" data-end=\"1266\">\n<p class=\"\" data-start=\"1149\" data-end=\"1266\"><strong data-start=\"1149\" data-end=\"1169\">Influential RJs:<\/strong> Trusted voices like RJ Khurafati Nitin bring brand messages to life with relatability and humor.<\/p>\n<\/li>\n<\/ul>\n<hr class=\"\" data-start=\"1268\" data-end=\"1271\" \/>\n<h3 class=\"\" data-start=\"1273\" data-end=\"1320\">? <strong data-start=\"1280\" data-end=\"1320\">Ad Formats Available on Big FM Delhi<\/strong><\/h3>\n<ol data-start=\"1322\" data-end=\"1902\">\n<li class=\"\" data-start=\"1322\" data-end=\"1443\">\n<p class=\"\" data-start=\"1325\" data-end=\"1443\"><strong data-start=\"1325\" data-end=\"1355\">Jingles (Pre-Recorded Ads)<\/strong><br data-start=\"1355\" data-end=\"1358\" \/>10\u201340 second audio spots aired during commercial breaks\u2014great for brand awareness.<\/p>\n<\/li>\n<li class=\"\" data-start=\"1445\" data-end=\"1563\">\n<p class=\"\" data-start=\"1448\" data-end=\"1563\"><strong data-start=\"1448\" data-end=\"1478\">RJ Mentions &amp; Endorsements<\/strong><br data-start=\"1478\" data-end=\"1481\" \/>Live or scheduled shoutouts by RJs, offering a personal touch to your campaign.<\/p>\n<\/li>\n<li class=\"\" data-start=\"1565\" data-end=\"1680\">\n<p class=\"\" data-start=\"1568\" data-end=\"1680\"><strong data-start=\"1568\" data-end=\"1592\">Segment Sponsorships<\/strong><br data-start=\"1592\" data-end=\"1595\" \/>Sponsor traffic updates, news flashes, or show intros for repeated brand exposure.<\/p>\n<\/li>\n<li class=\"\" data-start=\"1682\" data-end=\"1796\">\n<p class=\"\" data-start=\"1685\" data-end=\"1796\"><strong data-start=\"1685\" data-end=\"1719\">Contests &amp; Listener Engagement<\/strong><br data-start=\"1719\" data-end=\"1722\" \/>Run branded contests or giveaways that encourage real-time interaction.<\/p>\n<\/li>\n<li class=\"\" data-start=\"1798\" data-end=\"1902\">\n<p class=\"\" data-start=\"1801\" data-end=\"1902\"><strong data-start=\"1801\" data-end=\"1825\">Time Band Roadblocks<\/strong><br data-start=\"1825\" data-end=\"1828\" \/>Own all ad spots within a specific time slot for total brand dominance.<\/p>\n<\/li>\n<\/ol>\n<hr class=\"\" data-start=\"1904\" data-end=\"1907\" \/>\n<h3 class=\"\" data-start=\"1909\" data-end=\"1955\">? <strong data-start=\"1916\" data-end=\"1955\">Cost of Advertising on Big FM Delhi<\/strong><\/h3>\n<p class=\"\" data-start=\"1957\" data-end=\"1973\">Costs depend on:<\/p>\n<ul data-start=\"1974\" data-end=\"2116\">\n<li class=\"\" data-start=\"1974\" data-end=\"1998\">\n<p class=\"\" data-start=\"1976\" data-end=\"1998\">Ad type and duration<\/p>\n<\/li>\n<li class=\"\" data-start=\"1999\" data-end=\"2036\">\n<p class=\"\" data-start=\"2001\" data-end=\"2036\">Time slot (Prime hours cost more)<\/p>\n<\/li>\n<li class=\"\" data-start=\"2037\" data-end=\"2070\">\n<p class=\"\" data-start=\"2039\" data-end=\"2070\">Frequency and campaign length<\/p>\n<\/li>\n<li class=\"\" data-start=\"2071\" data-end=\"2116\">\n<p class=\"\" data-start=\"2073\" data-end=\"2116\">Choice of format (RJ mention, jingle, etc.)<\/p>\n<\/li>\n<\/ul>\n<p class=\"\" data-start=\"2118\" data-end=\"2260\">We at <a href=\"https:\/\/www.myhoardings.com\/\"><strong data-start=\"2124\" data-end=\"2139\">MyHoardings<\/strong><\/a> help you pick the right mix based on your goals and budget. We also handle production, booking, and real-time execution.<\/p>\n<hr class=\"\" data-start=\"2262\" data-end=\"2265\" \/>\n<h3 class=\"\" data-start=\"2267\" data-end=\"2315\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-6231\" src=\"https:\/\/www.myhoardings.com\/blog\/wp-content\/uploads\/2022\/11\/Digital-Services.gif\" alt=\"\" width=\"800\" height=\"205\" \/>? <strong data-start=\"2274\" data-end=\"2315\">Why MyHoardings for Big FM Delhi Ads?<\/strong><\/h3>\n<ul data-start=\"2317\" data-end=\"2443\">\n<li class=\"\" data-start=\"2317\" data-end=\"2345\">\n<p class=\"\" data-start=\"2319\" data-end=\"2345\">Strategic media planning<\/p>\n<\/li>\n<li class=\"\" data-start=\"2346\" data-end=\"2375\">\n<p class=\"\" data-start=\"2348\" data-end=\"2375\">Jingle production support<\/p>\n<\/li>\n<li class=\"\" data-start=\"2376\" data-end=\"2404\">\n<p class=\"\" data-start=\"2378\" data-end=\"2404\">Slot booking &amp; execution<\/p>\n<\/li>\n<li class=\"\" data-start=\"2405\" data-end=\"2443\">\n<p class=\"\" data-start=\"2407\" data-end=\"2443\">Spot reports &amp; campaign monitoring<\/p>\n<\/li>\n<\/ul>\n<hr class=\"\" data-start=\"2445\" data-end=\"2448\" \/>\n<p class=\"\" data-start=\"2450\" data-end=\"2582\">? <strong data-start=\"2453\" data-end=\"2462\">Call:<\/strong> 9953847639<br data-start=\"2473\" data-end=\"2476\" \/>? <strong data-start=\"2479\" data-end=\"2491\">Website:<\/strong> <a class=\"\" href=\"http:\/\/www.myhoardings.com\" target=\"_new\" rel=\"noopener\" data-start=\"2492\" data-end=\"2541\">www.myhoardings.com<\/a><br data-start=\"2541\" data-end=\"2544\" \/>? <strong data-start=\"2547\" data-end=\"2557\">Email:<\/strong> <a rel=\"noopener\" data-start=\"2558\" data-end=\"2582\">business@myhoardings.com<\/a><\/p>\n<h3 class=\"\" data-start=\"2267\" data-end=\"2315\"><h2 id=\"tablepress-8-name\" class=\"tablepress-table-name tablepress-table-name-id-8\">Types of Advertising Options in FM Radio in India<\/h2>\n\n<table id=\"tablepress-8\" class=\"tablepress tablepress-id-8\" aria-labelledby=\"tablepress-8-name\">\n<thead>\n<tr class=\"row-1\">\n\t<th class=\"column-1\">      Ad Options<\/th><th class=\"column-2\">                                            Description<\/th>\n<\/tr>\n<\/thead>\n<tbody class=\"row-striping row-hover\">\n<tr class=\"row-2\">\n\t<td class=\"column-1\">RJ Mention<\/td><td class=\"column-2\">A subtle form of FM Radio advertising, popular RJs talk about the brand on radio. FM Stations charge a premium for advertising on radio FM through RJ mentions<\/td>\n<\/tr>\n<tr class=\"row-3\">\n\t<td class=\"column-1\">Jingle advertising<\/td><td class=\"column-2\">Most popular media option for FM Radio Advertising. Radio jingle is played which can be anywhere between 10 seconds to 2 minutes. Advertising rates for jingle is the lowest rate among all other radio advertising media options.<\/td>\n<\/tr>\n<tr class=\"row-4\">\n\t<td class=\"column-1\">Sponsorship tag<\/td><td class=\"column-2\">Brands can sponsor a popular program on radio. FM Stations provide sponsorship tags for free as a part of the FM Radio advertising package.<\/td>\n<\/tr>\n<tr class=\"row-5\">\n\t<td class=\"column-1\">Radio Contest<\/td><td class=\"column-2\">Brands can give away prizes to FM Radio listeners who participate in contests run by popular RJs on their radio shows. An interesting FM Radio advertising format which comes at a premium on regular FM radio advertising rate.<\/td>\n<\/tr>\n<tr class=\"row-6\">\n\t<td class=\"column-1\">Roadblock<\/td><td class=\"column-2\">Brands can choose to play only their ads for a given period of time. This FM advertising options give brands an opportunity to reach out in a non cluttered environment on Radio. As this is a premium advertising option on FM radio, advertisers pay a premium of regular FM radio advertising rate.<\/td>\n<\/tr>\n<tr class=\"row-7\">\n\t<td class=\"column-1\">Studio Shift<\/td><td class=\"column-2\">Radio RJs can come and cover the event at advertiser location. This is one of the most expensive FM Radio advertisement option and radio stations charge a heavy premium on the regular card rate of FM Radio advertising.<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<!-- #tablepress-8 from cache --><\/h3>\n","protected":false},"excerpt":{"rendered":"<p>If you\u2019re looking to speak directly to Delhi\u2019s diverse and dynamic population, Big FM Delhi&#8230;<\/p>\n","protected":false},"author":101012,"featured_media":7043,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1094],"tags":[66,1436,600],"table_tags":[],"class_list":["post-7041","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-radio-advertising","tag-digital-radio-advertising","tag-radio-ads","tag-radio-advertisement-on-fm"],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.myhoardings.com\/blog\/wp-json\/wp\/v2\/posts\/7041","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.myhoardings.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.myhoardings.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.myhoardings.com\/blog\/wp-json\/wp\/v2\/users\/101012"}],"replies":[{"embeddable":true,"href":"https:\/\/www.myhoardings.com\/blog\/wp-json\/wp\/v2\/comments?post=7041"}],"version-history":[{"count":1,"href":"https:\/\/www.myhoardings.com\/blog\/wp-json\/wp\/v2\/posts\/7041\/revisions"}],"predecessor-version":[{"id":7044,"href":"https:\/\/www.myhoardings.com\/blog\/wp-json\/wp\/v2\/posts\/7041\/revisions\/7044"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.myhoardings.com\/blog\/wp-json\/wp\/v2\/media\/7043"}],"wp:attachment":[{"href":"https:\/\/www.myhoardings.com\/blog\/wp-json\/wp\/v2\/media?parent=7041"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.myhoardings.com\/blog\/wp-json\/wp\/v2\/categories?post=7041"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.myhoardings.com\/blog\/wp-json\/wp\/v2\/tags?post=7041"},{"taxonomy":"table_tags","embeddable":true,"href":"https:\/\/www.myhoardings.com\/blog\/wp-json\/wp\/v2\/table_tags?post=7041"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}