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What are the facilities provided by Snapchat to Gen Z?

Snapchat, Snapchat Advertising, Snapchat Branding

The world is moving towards progress at a fast rate.  The speed at which innovations are replacing old versions is astonishing.  One such innovation is Snapchat. The facilities provided by Snapchat have bought a new revolution in the field of communication.   Generation Z is referred to the young aged people who are familiar with the usage of the internet from childhood. After a thorough analysis, Snapchat has understood the requirement of Gen Z. This article focuses on the effect of Snapchat on such Gen Z group.

What is a Snapchat?

Snapchat is an application suitable for smart mobile phones or android phones.   It is an application that facilitates the exchange of pictures and videos with the desired ones.   So, the messages and stories can be shared in the group using Snapchat.   The application is popular as it is used maximum by the youth below the age of 25 years.  The fancy fact about Snapchat is that the movement of the video or photo is viewed it disappears.  “Is it true?” The message cannot be deleted forever.  There is a solution for every query. As soon as the message comes, a screenshot can be taken or a third-party screen capture option can be used to capture the photo.  Strange but true, the screenshot taken from the phone will be notified to the person sending the message while a photo taken from third-party mobile, is not known to the sender.  Hence, complete deletion of the message after viewing is not possible.

Facilities provided by Snapchat to Gen Z

As the group Generation Z belongs to the age below 25 years, they prefer doing unique things.  Some of the facilities provided by Snapchat are mentioned below:

Conclusion: Snapchat proves to be helpful.  It enhances lives and creates positivity in society.  This is a product specially for those people who believe in themselves and what to know their capacities. However, there is always a requirement for the adults to monitor their wards.

Top 5 Social Media Network in India

Social Media NameTraffic (Active Users)Category
Facebook2.7 BillionSocial Media
YouTube2 BillionVideo
Instagram1.16 BillionSocial Media
LinkedIn766 MillionProfessional
Twitter330 MillionSocial Media

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