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Mall Branding in India | Brand promotion in Multiplex and Malls

Branding in Orion Mall Bengaluru

3 min read
Mall Advertising in Bengaluru,Mall Media Branding in Orion Mall. Events in Bengaluru Malls

Branding in Orion Mall Bengaluru

Orion Mall is the 2nd largest mall of Bengaluru and has huge shopping, etertainment and parking space. The mall is the first choice of movie watchers as the mall offers 11 -screen of PVR Cinemas. The mall is highly popular and young adults for the mall hosts domestic as well as international shopping brands. Mall has restaurants, cafes and gaming zone that attract people for spending quality time with family and friends.

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Indulging in ambience branding at Orion Mall, Bengaluru is highly rewarding as the footfall at this mall never goes lower than 35-40 thousand on weekdays and 75-80 thousand on weekends.  Brands can pick options like Wi-Fi package branding,  static and digital outdoor branding and much more to attract prospective consumers.

Top Mall advertising service provider in India

Mall NameMedia Options
Lulu International Shopping Mall, KochiAmbient Lit Panel, Pillar Branding, Kiosk, Standee, Digital Screen, Facade,Drop Down
DLF Mall of India, NoidaBack Lit Panel, Kiosk, Standee, Digital Screen, Facade,Drop Down
Sarath City Capital Mall, HyderabadKiosk,Standee, Digital Screen, Facade, Drop Down
Z Square Mall, KanpurKiosk,Standee, Digital Screen, Facade, UniPole
World Trade Park Mall, JaipurBack Lit Panel, Kiosk, Standee, Digital Screen, Facade, Drop Down
Phoenix Marketcity Mall, BangaloreKiosk, Back Lit Panel
Elante Mall, ChandigarhKiosk,Standee, Digital Screen, Facade, Drop Down
Esplanade One Mall, Bhubaneswar Front Lit Panel, Paylon, Frisking Booth, Back Lit Signage
Phoenix Marketcity Mall, ChennaiKiosk,Standee,Digital Screen,Facade,Pillar Branding
Ambience Mall, DelhiDigital Screen, Lift Branding, Escalator Branding

Branding in Orion Mall Bengaluru provides brands with a premium platform to reach a diverse and urban audience. Located in Rajajinagar, Bengaluru, Orion Mall attracts thousands of visitors daily. These include families, professionals, students, and tourists. Moreover, its mix of fashion outlets, electronics stores, restaurants, and entertainment zones makes it one of Bengaluru’s top shopping and lifestyle destinations.


Why Branding in Orion Mall Bengaluru Works

The mall experiences consistent high footfall throughout the week. Visitors spend time shopping, dining, and enjoying entertainment, which gives brands multiple opportunities to engage consumers. Therefore, advertising in Orion Mall helps increase visibility and brand recall.

Additionally, the mall’s modern design and reputation as a lifestyle hub enhance brand credibility. As a result, it is ideal for product launches, awareness campaigns, and experiential marketing.


Key Branding Opportunities at Orion Mall Bengaluru

Brands can use multiple advertising formats to maximize impact:

1. Digital Screens & LED Panels

These are placed at entrances, corridors, and high-traffic zones for immediate attention.

2. Standees & Posters

Placed near escalators, elevators, and store entrances for repeated exposure.

3. Escalator & Elevator Branding

The long dwell time in these areas reinforces brand messages effectively.

4. Atrium & Activation Zones

Open spaces allow experiential marketing, product sampling, seasonal campaigns, and live activations.

5. Storefront & Façade Branding

Strategically positioned for visibility both inside the mall and to outside passersby.


Benefits of Branding in Orion Mall Bengaluru

  • High Footfall: Thousands of daily visitors ensure wide reach.

  • Premium Audience: Families, professionals, and students provide a purchase-ready audience.

  • Extended Engagement: Longer dwell time increases brand recall.

  • Multiple Media Formats: Digital and physical placements allow integrated campaigns.

  • Enhanced Brand Credibility: Association with a top-tier mall strengthens brand perception.


Ideal Industries for Mall Branding

Branding in Orion Mall Bengaluru is highly effective for:

  • Fashion & Lifestyle Brands

  • Electronics & Gadgets

  • FMCG & Food Products

  • Beauty & Personal Care

  • Automobiles

  • Banking & Financial Services

  • Real Estate

  • Entertainment & OTT Platforms


Conclusion

Branding in Orion Mall Bengaluru offers brands a high-impact platform to reach a premium and engaged audience. With diverse advertising options, consistent footfall, and a modern retail environment, the mall ensures maximum visibility and engagement. Therefore, Orion Mall Bengaluru is one of the city’s most strategic destinations for product launches, experiential campaigns, or brand awareness initiatives.

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