From Pickup to Drop-Off: Mapping Passenger Attention Points Inside Branded Cabs
Urban mobility has evolved into more than just transportation. Every cab ride now represents a time-bound engagement window where passengers…
From App to Street: How Cab Advertising Complements Ride-Hailing Platform Marketing
Ride-hailing platforms have transformed how urban India moves. However, their marketing impact is no longer limited to mobile screens alone.…
The Rise of Taxi Top Media: Why Brands are Investing in Mobile Outdoor Advertising
The Rise of Taxi Top Media: Why Brands are Investing in Mobile Outdoor Advertising In India’s fast-evolving outdoor media landscape,…