A strong brand is more than just a logo or a catchy tagline — it’s a presence. In today’s multi-channel world, that presence must be consistent across platforms to be
Month: May 2025
Does MyHoardings Assist with Creative Strategy or Messaging During Brand Campaigns?Does MyHoardings Assist with Creative Strategy or Messaging During Brand Campaigns?
A compelling campaign is not just about where your ad appears — it’s about what your ad says and how it says it. Whether you’re advertising on a bus, billboard,
How Can Outdoor Advertising Contribute to Long-Term Brand Recall?How Can Outdoor Advertising Contribute to Long-Term Brand Recall?
In an age of fleeting digital ads and ever-scrolling screens, outdoor advertising holds a unique power — the power of permanence. While many advertising formats are designed for clicks or
Can MyHoardings Plan Multi-City Campaigns with Regional Customization?Can MyHoardings Plan Multi-City Campaigns with Regional Customization?
For brands looking to grow across India’s diverse markets, a multi-city campaign isn’t just an expansion plan — it’s a necessity. However, scaling an advertising campaign across cities like Delhi,
What Tools or Insights Does MyHoardings Use for Market and Audience Segmentation?What Tools or Insights Does MyHoardings Use for Market and Audience Segmentation?
A successful advertising campaign hinges on one critical foundation — knowing who you’re speaking to. That’s where market and audience segmentation plays a crucial role. At MyHoardings, we don’t believe
How Does MyHoardings Help in Identifying the Best Media Mix for My Campaign Goals?How Does MyHoardings Help in Identifying the Best Media Mix for My Campaign Goals?
Selecting the right media platforms for your campaign is just as important as the creative itself. The wrong mix can dilute your message, drain your budget, and lower your returns.
Does MyHoardings Offer Media Buying Services for Short-Term Campaigns or One-Day Events?Does MyHoardings Offer Media Buying Services for Short-Term Campaigns or One-Day Events?
Not every advertising campaign spans months or quarters. In today’s dynamic business environment, brands often look for short-term impact — whether it’s to promote a product launch, drive footfall for
Can I Buy Media Inventory for Different Formats (OOH, Digital, Transit) Under One Plan?Can I Buy Media Inventory for Different Formats (OOH, Digital, Transit) Under One Plan?
Modern advertising thrives on synergy. As consumer attention becomes increasingly fragmented across multiple channels — from digital screens to outdoor spaces and transit zones — brands are seeking integrated media
How Does MyHoardings Ensure Cost Efficiency During Bulk Media Buying Across Cities?How Does MyHoardings Ensure Cost Efficiency During Bulk Media Buying Across Cities?
In the world of advertising, media buying across multiple cities can often pose a logistical and financial challenge. However, when executed smartly, it becomes an opportunity to gain economies of
What is the Difference Between Direct Media Buying and Programmatic Media Buying?What is the Difference Between Direct Media Buying and Programmatic Media Buying?
In today’s fast-evolving advertising landscape, understanding how media is purchased can make a major difference in campaign effectiveness and ROI. Two of the most widely used media buying approaches are