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What are some great advertisements in India?

Amul Cooperative, GCMMF, Amul Dairy India, Amul Brand Strategy, Amul Milk Products

List of some most memorable and impactful ads in India:

· Amul Hoardings: There will be no one who hasn’t noticed the iconic Amul Ad hoarding in different cities.

· Happy dent White TVC: The unique approach gave this commercial a long lasting memory

· Ponds TVC: The tag line ‘Googly-Woogly -Woosh’ is still a synonym to soft cheeks.

· Vodafone: Who can forget the laughter people enjoyed after watching the famous TVAds ‘zoo-zoo’ ads of Vodafone?

· Kit-Kat Squirrel Ad: The ad was famous due to the squirrel dancing on a famous Indian song.

How to sell outdoor media?

  • 01

    Understand Your Inventory

    Before approaching potential clients, thoroughly understand the specifics of your outdoor media inventory.

  • 02

    Identify Potential Advertisers

    Determine which businesses could benefit from increased visibility in the locations you offer. 

  • 03

    Create Compelling Sales Materials

    Develop professional sales materials that highlight the benefits of your outdoor media spaces.

  • 04

    Leverage Technology

    Utilize technology to enhance your sales process

  • 05

    Build Relationships

    Building strong relationships with potential clients is key to long-term succesS

  • 06

    Offer Value-Added Services

    Differentiate your offerings by providing additional services

  • 07

    Showcase Success Stories

    Highlight success stories and testimonials from satisfied clients to build credibility

  • 08

    Flexible Pricing and Packages

    Offer flexible pricing options and packages to accommodate different budgets

Advertising ROI by Medium

MediumAverage ROI (%) Cost Efficiency (Rating)
Social Media 120% 9/10
TV 80% 7/10
Print60% 6/10
Radio70% 7/10
Outdoor90% 9/10