Guerrilla marketing is a bold and creative approach to brand promotion that focuses on unexpected, attention-grabbing tactics in public spaces. Unlike traditional advertising, this method relies on imagination over budget—using street art, flash mobs, ambient media, or public stunts to leave a strong impact.
Its core strength lies in surprise and virality. Whether it’s a clever street installation or a branded experience in a metro station, guerrilla marketing thrives on audience interaction and organic sharing, especially across social media. These campaigns often go viral for their uniqueness, generating buzz far beyond the point of contact.
Perfect for startups and bold brands, guerrilla marketing is ideal for launching new products or creating buzz in a saturated market.
ABOUT MYHOARDINGS:
MyHoardings executes high-impact guerrilla marketings campaigns across India, blending creativity with location strategy. For disruptive brand experiences, contact business@myhoardings.com or call 9953847639.