Twitter ad limitations

Navigating Twitter ad limitations is crucial for effective campaigns. In 2025, the platform offers various ad formats, each with specific requirements. For image ads, the recommended size is 1200 x 675 pixels with a 16:9 aspect ratio. Video ads should be in MP4 or MOV format, with a maximum file size of 1GB and a length of up to 2 minutes and 20 seconds. Carousel ads allow up to six images or videos, each with a 1:1 aspect ratio. Text ads have a character limit of 280, but including links reduces the available space to 257 characters. Understanding these limitations ensures your ads display correctly and engage your audience effectively.

At MyHoardings, we specialize in creating impactful Twitter ad campaigns tailored to your brand’s needs. Our team ensures your ads meet all platform specifications, maximizing reach and engagement. Whether you’re launching a new product or promoting an event, we provide end-to-end solutions to elevate your brand’s presence on Twitter. Partner with MyHoardings to harness the full potential of Twitter advertising.