The frequency of in-cinema ads (slides and video ads) depends on the advertising package that you opt for or in simple words, the amount that you pay for advertising your
The frequency of in-cinema ads (slides and video ads) depends on the advertising package that you opt for or in simple words, the amount that you pay for advertising your
Yes, they do. Since big releases like blockbuster movies attract more viewers as opposed to other movies and result in more shows, in-cinema advertising during these movie shows tends
The approximate viewership reach is listed under the ‘Cinema’ listing on our website www.myhoardings.com. However, if you wish to see the latest and the most accurate number of the viewership base
The rates of TV advertising are dependent on the TV channel, time slot, and the ad type that you opt for branding purposes. They are calculated based on 10 seconds
TV is broadcasted through two mediums in India – cable and DTH. DTH Advertisements or Direct-to-home advertising involves advertising through specific DTH media providers. TV advertising involves branding that can
Because of the popularity of the medium, there are more than 1000 television channels in India. Millions of viewers tune in every day to watch their favorite shows in popular
TV is the most popular audio-visual medium in India. Millions of people tune in their TV sets for their daily dose of entertainment, information, and education. Therefore, it is only
Analysis of impression data of an ad campaign is crucial to understand the dwell time of passers-by (i.e. the time that people spend being close to a DOOH screen). The
Generally, the DOOH screens are lent in three price metrics: The Cost Per Thousand Impressions model or CPM: Advertisers charge a rate for every 1000 brand impressions that the DOOH
Print media advertising can be more effective than ads on the internet. This is because the physical presence and tangibility of a print media ad can be more influencing than