Do I have to pay taxes for airport branding at the Mumbai Airport?
1 min read
Yes, the rates mentioned for the airport advertising at the Mumbai Airport do not include the additional 18% GST that is levied on each media branding option at the Mumbai Airport, as per the rules of the Indian government.

Comparative Analysis of Digital vs. Traditional Media
| Metric | Digital Media | Traditional Media |
|---|---|---|
| Reach | 2 Billion Users | 1 Billion People |
| Engagement Rate | 5-10% | 1-2% |
| Cost per Impression | ₹5 | ₹20 |
| Flexibility | High | Low |
| Measurability | High | Moderate |
Types of Transit OOH Media
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