Question 1

Is there a way to measure the outcomes of an influencer marketing campaign for my brand?

Indrajeet Pal · Accepted Answer

The success of influencer marketing is so much more than financial gains and sales drives. The brands can grow in multiple ways if they reach out to social media influencers for branding. For instance, new brand faces and ambassadors, greater brand awareness and outreach, pocket-friendly marketing campaign, production of engaging and relatable content, and SEO boost are a few of the most common outcomes of an influencer marketing campaign.

Question 2

How does influencer marketing solidify brand value and business?

Indrajeet Pal · Accepted Answer

Influencers are real people with whom the audiences strongly engage and relate. Therefore, when influencers sponsor the brands, they can achieve brand relativity among them. Rather than endorsing the brand blankly, influencers review the brand, share their opinion, and create engaging content for people. Consequently, people find these types of sponsored content way more enlightening than TV ads.

Question 3

How do people respond to sponsored content by influencers?

Indrajeet Pal · Accepted Answer

Viewers related more to sponsored content by influencers than brand endorsements by celebrities as the influencers are relatable people. People see the influencers as real-life people than stars which induces a certain degree of trust between the viewers and influencers. Also, as influencers interact with their followers so people find them way more approachable than celebrities.

Question 4

Which segments of people do influencer marketing campaigns reach out to?

Indrajeet Pal · Accepted Answer

Influencer marketing campaigns reach out to the respective followers of influencers who mostly are present on various social media platforms. Therefore, you can reach out to mainly the youth of the country with influencer marketing campaigns. So, the Millennials, Gen X, and Gen Z people are the usual followers of influencers across various social media channels.

Question 5

In what ways do influencers ask for remuneration for brand ads?

Indrajeet Pal · Accepted Answer

Social media influencers generally charge money for brand deals. Very few agree for compensation with brand products and services. Brand products are usually sent to the influencers so that they can review them and create content accordingly. Since influencers run their businesses through social media, it is only appropriate to pay them for their time and efforts.

Question 6

Do all the social media influencers post brand-related content on all social media platforms?

Indrajeet Pal · Accepted Answer

Each influencer has their follower base on a specific social media platform. So, not all brand content makes it through all social media channels. For instance, if an influencer is more famous on Instagram, they will likely post the ad on Instagram. However, they may mention the ad on their other social media platforms as well. To know which influencer resonates more on which social media channel, you can visit www.myhoardings.com.

Question 7

Is it possible to include an influencer campaign as part of a larger advertising campaign?

Indrajeet Pal · Accepted Answer

Yes. Surely, influencer campaigns can be run as part of larger audience outreach. It is proven that running an influencer campaign in tandem with other digital marketing programs has increased the audience response and sales manifold. You can reach out to us to learn more about integrated marketing campaigns.

Question 8

How can I launch a successful influencer campaign for my brand?

Indrajeet Pal · Accepted Answer

Launching an influencer marketing campaign requires quite a lot of preparations. Along with initial research, you need to make sure that you reach out to the right influencer for producing relatable content and consequently, bigger outreach. However, this can be a time-taking process. So, you can hire experts who will find the right kind of influencers who will the right find your brand. MyHoardings provides affordable rates in influencer branding. You can reach out to us at (+91) 99538-47639.

Question 9

How do I get started with influencer marketing for brand promotion?

Indrajeet Pal · Accepted Answer

There are two ways of getting started with influencer marketing – you can either do it yourself or hire an advertising agency to take care of the deal. However, most of the brands go for third-party advertising agencies to cut downtime and clutter, thus saving money in the process. To know more about influencer marketing in detail, you can write to us at business@myhoardings.com.

Question 10

What is the usual cost of an influencer marketing campaign?

Indrajeet Pal · Accepted Answer

Since there are three types of influencer marketing campaigns, prices vary. Costs are usually the least for hiring micro-influencers, in the medium range for macro-influencers and the highest for celebrity influencers. To get a detailed rate chart of all the influencers, you can log in to our website at www.myhoardings.com.

Question 11

Is influencer marketing a good strategy for smaller brands?

Indrajeet Pal · Accepted Answer

Influencer marketing is a strong and effective digital marketing tool. Followers usually swear by the opinions of the influencers. As a result, influencer advertising has steadily outperformed other media options like banner ads. Smaller brands, therefore, find great reliability in influencer advertising. Also, influencer marketing is a low-risk option of investing in advertising as it produces guaranteed results.

Question 12

Do Tech Influencers review the company products themselves?

Indrajeet Pal · Accepted Answer

Yes, usually the tech Influencers are provided the newly launched products which they use, analyze and provide their supportive inputs on their social media platforms.

Question 13

Can celebrity endorsements be tagged as ‘influencer marketing’?

Indrajeet Pal · Accepted Answer

No. Celebrity endorsements are different from ‘influencer marketing’ as influencers have smaller audience outreach than celebrities. These people have the largest number of followers and are famous people in their respective fields. On the other hand, brand association with celebrities adds to the brand value and brand image. Influencers mainly target a niche audience with their content whereas celebrities reach out to a much wide audience base.

Question 14

What is Car wrap advertising in India?

Myhoardings · Accepted Answer

Car Advertising in India includes utilizing commercial cabs like Ola/Uber cabs to display advertisement on the four external doors or inside car (Backside of the front seats).

Question 15

How much does it cost for car advertising services in Delhi, Mumbai and Bengaluru?

Myhoardings · Accepted Answer

MyHoardings provide best rates for various transit media advertising options like Car advertising in India / Cab branding in India. We also provide services like bus advertising, train branding, metro advertising etc. Our card rates are most competitive for branding on Ola and Uber fleet cars. Offer rates for Cab branding services are available in the "Rate and Info" section present HERE.

Question 16

What is the minimum number of cabs needed for “Cab Advertising” campaign in Indian metro cities like Noida, Kolkata, Delhi, Gurugram, Mumbai and Chennai?

Myhoardings · Accepted Answer

Minimum order quantity for internal/external car branding campaign in India is 100 cars.

Question 17

Are the ad printing and mounting costs part of prices mentioned for car advertising services in India?

Myhoardings · Accepted Answer

Yes. Prices for both printing and mounting your Ad creative on Ola and Uber cabs advertising is included in the price mentioned HERE.

Question 18

Are there separate permissions required in Pune, Delhi, Bengaluru, Chennai and Mumbai for brand promotion using car advertising campaign?

Myhoardings · Accepted Answer

Yes. Permissions are required for various transit media ads. However, MyHoardings takes care of all car advertising permissions in India for clients.

Question 19

What is the advertisement material used to print advertisement / vinyl sticker that are put on taxis for “Car Branding” campaigns in India?

Myhoardings · Accepted Answer

The material used in transit advertising is a high quality promotional grade vinyl adhesive.

Question 20

Can the creative on the cars be changed while "Car Branding" campaign is live?

Myhoardings · Accepted Answer

Yes. Advertisement on the cars can be changed with new creatives in between the campaign. However, printing and mounting charges will be extra and this facility is only for campaigns which run for two or more months.

Question 21

What is the minimum ad duration for Cab advertising / Car branding / Taxi advertising campaign in India?

Myhoardings · Accepted Answer

Minimum duration of any Car advertising campaign in India is 30 days.

Question 22

Are all the taxes included in the mentioned prices for cab branding campaign in Indian cities like Mumbai, Delhi, Chennai and Bengaluru?

Myhoardings · Accepted Answer

No. GST charges are extra to the mentioned rates.

Question 23

Who will be responsible for any torn / damage of ad creative while transit media campaigns are live (In progress)?

Myhoardings · Accepted Answer

Although such chances are unlikely, still in case any damage to ad creative takes place, MyHoardings will ensure to get it replaced within working days. However, any damage due to natural phenomena like thunderstorm / earthquake etc. will not be considered under this commitment.

Question 24

Have MyHoardings executed any car advertising campaigns in the past?

Myhoardings · Accepted Answer

Yes. In fact, MyHoardings is one of the Pioneer companies who started this new and highly visible transit media for advertising. MyHoardings have provided advertising services to 100+ clients, which includes brands like Reliance, Indigo, HP, Popodax , QuickRide, Narayana Health, Cars24, 24 Mantra, various Universities and many more.

Question 25

Which all cities can MyHoardings (Jugnoo Media Private Limited) execute Car advertising campaigns in India?

Myhoardings · Accepted Answer

MyHoardings can execute car advertisement campaigns across all major Indian cities. Please contact us at +91 9953-847639 or drop us an email at business [at] myhoardings.com

Question 26

What is IT Tech Park Advertising?

Myhoardings · Accepted Answer

Tech Park Advertising consist of showcasing client product/services inside an IT park on spaces where it's clearly visible and can make a statement to the professionals working there. It consists of media like Signages, Food Court pillars and tables, Cycle docking stations, Parking area, LED screens etc.

Question 27

Is Tech Park branding option also available in Tier-II Indian cities as well?

Myhoardings · Accepted Answer

Most of Office space branding options with MyHoardings are with Major Indian cities only. We're in expansion mode.

Question 28

What are various ad options for advertising inside Corporate IT offices in Mumbai, Bengaluru and Delhi?

Myhoardings · Accepted Answer

Question 29

What is minimum ad duration for campaign in Mumbai, Delhi and Kolkata Tech Parks?

Myhoardings · Accepted Answer

Advertising campaign duration in Gurugram depends on media selected. A Kiosk can be booked even for a day, whereas ads on Billboards and Cycle docking stations are booked for minimum of 1 month.

Question 30

Do MyHoardings also provide monitoring services while ds are live in IT Parks of Chennai, Noida and Gurugram?

Myhoardings · Accepted Answer

Monitoring services are also provided by MyHoardings to provide Daily / Weekly updates regarding mounted media in IT parks for an additional cost..

Question 31

What is the major break-up components of total cost involved in Software / IT parks advertising?

Myhoardings · Accepted Answer

Total cost of Office Space Advertising consist of Rentals, Printing, Mounting and Permissions.

Question 32

Is the data available for number of employees working in Pune, Noida and Bengaluru Tech Parks?

Myhoardings · Accepted Answer

List of companies and data regarding number employees working in DLF Cyber Hub offices is available.

Question 33

Can the advertisement spaces in Indian IT parks booked online?

Myhoardings · Accepted Answer

Yes. MyHoardings platform provide facility to book and pay online for an Ad Space in IT Parks.

Question 34

Is the cost of promoters already included for placing Kiosks in common areas of Software offices in India?

Myhoardings · Accepted Answer

No. Promoters have to be paid additionally. The mentioned priced is ONLY for Kiosk rentals in corporate offices.

Question 35

Can we advertise in "Food Courts" of Bangalore, Kolkata and Mumbai corporate offices?

Myhoardings · Accepted Answer

Yes we can. Food court Pillars, Wall areas, Tables and Kiosks are available for Ads in Bengaluru, Kolkata and Mumbai IT Tech Parks.

Question 36

Do we need separate authorization letters and permissions for advertising inside office campus spaces in Indian metro cities?

Myhoardings · Accepted Answer

MyHoardings take care of all necessary permissions and NOC's required for your Ad Campaign.

Question 37

Are all kind of brand promotion activities allowed for branding in IT hub parks?

Myhoardings · Accepted Answer

There are limitations for certain industry Ads for DLF Cyber Hub Tech Park. Call +91 9953-847639 to know more.

Question 38

What are payment terms for planning and carrying out IT Tech Park ad campaigns in IT Hub corporate offices?

Myhoardings · Accepted Answer

Payment is 100 % Advance for first campaign. Recurring Ad bookings are defined with separate criterion.

Question 39

Are ad spaces on “Cycle docking stations” available in all Software Tech Parks of Bengaluru and Delhi?

Myhoardings · Accepted Answer

No. Ad on Cycle docking stations is available in selected IT Parks in Bengaluru, Gurgaon, Chennai and Hyderabad.

Question 40

What proof do MyHoardings provide for advertising campaign execution evidence in Tech parks of Pune, Chennai and Gurugram?

Myhoardings · Accepted Answer

Photos of first and last day of Ad campaign in Tech Parks will be provided to the customers.

Question 41

Can MyHoardings provide the list of previous clients who opted for same Ad space in Tech Park be shared?

Myhoardings · Accepted Answer

It can be shared in case a genuine need is there.

Question 42

At what locations are the DOOH signage’s placed inside IT Software Tech parks?

Myhoardings · Accepted Answer

Signages are placed at locations with high footfall inside corporate offices, in order to ensure maximum visibility for your advertisement.

Question 43

Is the price of booking ad spaces mentioned on MH website final?

Myhoardings · Accepted Answer

These are the most competitive rates compared to other industry peers. Still there is scope for discussions based on the size and duration of "Ad Booking" order.

Question 44

Do MyHoardings take care of designing of creative as well?

Myhoardings · Accepted Answer

Yes. MyHoardings is the leading advertising agency for IT Tech Park advertising services in Gurugram and can help you with professional designing services for your Ad creative for a price.

Question 45

Is the list of companies available for various "IT Park" in India?

Myhoardings · Accepted Answer

Yes. Contact +91 995384-7639 or drop your requirement at business [at] myhoardings.com

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