The surge of social media influencers and celebrities has given a new definition to brand endorsements. These influencers have fostered...
Considered the most traditional advertising form, advertisers swear by 'ooh media options' for their brand campaigns. Hoardings and billboards at...
The internet has stormed our lives with information and content. An average person spends around 3 hours 35 minutes on...
Hyderabad, serving as the capital city of both the states of Telangana and Andhra Pradesh, is home to 10 million...
Chennai, the capital of the Indian state of Tamil Nadu, is the gateway of south India. Other than being the...
In India, brands rely mostly on traditional advertising techniques for their outreach and promotion. However, due to the emergence of...
Indian Cinema screens have been major entertainment source in India apart from disruptions due to COVID in last year. Sharing...