Rural promotion or brand activation in Indian villages primarily include set of various activities to boost particular brands visibility and...
FAQs
Rural markets in India, unlike their counterparts in urban areas are highly difficult to predict, and have specific characteristics and...
OOH media options like Mobile van advertising, Kiosk Advertising, Hoardings and Wall painting are used to target rural markets and...
Rural advertisement consist of various brand promotional activities carried out by companies in order to enhance brand awareness and visibility...
Is Print media on the death bed when we compare it to growing Digital media?
Main outdoor advertising formats include - OOH Hoardings. Unipoles. Transit media like Bus, Train, Car Ads, Auto branding etc.
By the end of 2019, the Indian ad industry was close to INR 68K crore and was expected to grow...