SLICE refurbishes its media campaign with the tagline ‘Thickest Mango Drink’
PepsiCo’s Slice repositions itself with the tagline ‘Thickest Mango Drink’, highlighting its rich, pulpy texture. The campaign, featuring brand ambassador Katrina Kaif, utilizes a 360-degree marketing strategy encompassing TV, digital, and OOH media to emphasize the product’s indulgent experience.
