With the public transportation system heavily affected due to the spread of COVID-19, cab services in Bangalore have never been in such demand. As Bangalore is the center of India’s tech industry, it is home to thousands of professionals who commute to work on a daily basis. People in Bangalore are now slowly returning back to their offices as the country has gone into the unlocking stage. It is, therefore, evident that people are mostly opting for private commute services like online cabs to ferry them to and fro their workplaces. While you might be of the opinion that the advertising industry has taken a huge blow with the onset of the pandemic, now is the perfect time to invest in car branding services in Bangalore.
With the rising demand in private cars and cab services in the city presently, cab branding could be the most effectual form of branding in the city. Therefore, with car advertising in Bangalore, you can design an outreach program for the brand even in these testing times. Car advertising involves the wrapping of the car exterior with the brand ad. All the four doors of a car are covered with high-quality vinyl material wrap. Nowadays, even the back of the car is put to use for advertising, giving the viewers a 360-degree view of your brand.
Thus with a unique and creative graphic design for your ad, you could create a rich brand viewing experience. Along with this, even the interiors of the cabs are also put to use as interior car branding provides constant exposure and assured visibility to the passengers. This provides the opportunity to indulge in deeper interaction of the passengers with your brand through car advertising.
There are several advantages of car advertising in Bangalore, a few of them are mentioned below:
- Greater Brand Visibility: Commuters from all parts of the city and the suburban areas avail car services to reach their places of work. Therefore, with a car advertising campaign in Bangalore, you are bound to generate greater brand visibility not only in all corners of the city but also in the suburbs.
- Two-way Brand Reinforcement: A car advertising campaign involves both interior and exterior branding. This ensures that cars influence the passengers as well as the onlookers passing by them. Along with this, because of the traffic congestion on the Bangalore roads, car branding is slated to create a deeper brand influence on both the passengers and the passersby.
- An Interactive Platform for Brand Awareness: The advertisements in the interiors of the car are intricately designed to give the viewers a closer look at the brands. Since the passengers spent a considerable duration of time in the close influence of a brand, car advertising is bound to create a deeper influence on the consumers whose purchase choices could be affected by such an intimate brand viewing experience. Furthermore, the branding in cars is designed in a way to arouse the curiosity of the customers, ultimately extracting an almost immediate response from them.
- A Broader Ambit of Brand Reach: Since the cars run through the length of breadth of the city, unlike OOH, car advertising has the ability to reach a greater number of audiences. Because of the increasing demand for private car services in the city, each of the cars covers hundreds of kilometers on a daily basis and get hired by multiple people. Therefore, by availing car advertising in Bangalore, you have the scope of exposing your brand to thousands of people regularly.
Therefore, in these dire times, car advertising in Bangalore is an assured way of creating a larger number of brand impressions and generating better ROI than most other media options for advertising.
Car Advertising Rates | Cab Branding Cost in Bangalore-
|Car Advertising Mode||Minimum No of Cars||Car Ads Rate/Car/Month|
|External Door Wrap||100||₹ 4100|
|Internal Display||100||₹ 1300|
|Digital Screen||100||₹ 500|
FAQ’s for Car Advertising services in India –
Car Advertising in India includes utilizing commercial cabs like Ola/Uber cabs to display advertisement on the four external doors or inside car (Backside of the front seats).
MyHoardings provide best rates for various transit media advertising options like Car advertising in India / Cab branding in India. We also provide services like bus advertising, train branding, metro advertising etc. Our card rates are most competitive for branding on Ola and Uber fleet cars. Offer rates for Cab branding services are available in the “Rate and Info” section present HERE.
What is the minimum number of cabs needed for “Cab Advertising” campaign in Indian metro cities like Noida, Kolkata, Delhi, Gurugram, Mumbai and Chennai?
Minimum order quantity for internal/external car branding campaign in India is 100 cars.
Are the ad printing and mounting costs part of prices mentioned for car advertising services in India?
Yes. Prices for both printing and mounting your Ad creative on Ola and Uber cabs advertising is included in the price mentioned HERE.
Are there separate permissions required in Pune, Delhi, Bengaluru, Chennai and Mumbai for brand promotion using car advertising campaign?
Yes. Permissions are required for various transit media ads. However, MyHoardings takes care of all car advertising permissions in India for clients.
What is the advertisement material used to print advertisement / vinyl sticker that are put on taxis for “Car Branding” campaigns in India?
The material used in transit advertising is a high quality promotional grade vinyl adhesive.
Yes. Advertisement on the cars can be changed with new creatives in between the campaign. However, printing and mounting charges will be extra and this facility is only for campaigns which run for two or more months.
What is the minimum ad duration for Cab advertising / Car branding / Taxi advertising campaign in India?
Minimum duration of any Car advertising campaign in India is 30 days.
Are all the taxes included in the mentioned prices for cab branding campaign in Indian cities like Mumbai, Delhi, Chennai and Bengaluru?
No. GST charges are extra to the mentioned rates.
Who will be responsible for any torn / damage of ad creative while transit media campaigns are live (In progress)?
Although such chances are unlikely, still in case any damage to ad creative takes place, MyHoardings will ensure to get it replaced within working days. However, any damage due to natural phenomena like thunderstorm / earthquake etc. will not be considered under this commitment.
Yes. In fact, MyHoardings is one of the Pioneer companies who started this new and highly visible transit media for advertising. MyHoardings have provided advertising services to 100+ clients, which includes brands like Reliance, Indigo, HP, Popodax , QuickRide, Narayana Health, Cars24, 24 Mantra, various Universities and many more.
Which all cities can MyHoardings (Jugnoo Media Private Limited) execute Car advertising campaigns in India?
MyHoardings can execute car advertisement campaigns across all major Indian cities. Please contact us at +91 9953-847639 or drop us an email at business [at] myhoardings.com