Q: What is IT Tech Park Advertising?

Tech Park Advertising consist of showcasing client product/services inside an IT park on spaces where it's clearly visible and can make a statement to the professionals working there. It consists of media like Signages, Food Court pillars and tables, Cycle docking stations, Parking area, LED screens etc.

Q: Is Tech Park branding option also available in Tier-II Indian cities as well?

Most of Office space branding options with MyHoardings are with Major Indian cities only. We're in expansion mode.

Q: Do MyHoardings also provide monitoring services while ds are live in IT Parks of Chennai, Noida and Gurugram?

Monitoring services are also provided by MyHoardings to provide Daily / Weekly updates regarding mounted media in IT parks for an additional cost..

Q: What is the major break-up components of total cost involved in Software / IT parks advertising?

Total cost of Office Space Advertising consist of Rentals, Printing, Mounting and Permissions.

Question 1

What is IT Tech Park Advertising?

Accepted Answer

Tech Park Advertising consist of showcasing client product/services inside an IT park on spaces where it's clearly visible and can make a statement to the professionals working there. It consists of media like Signages, Food Court pillars and tables, Cycle docking stations, Parking area, LED screens etc.

Question 2

Is Tech Park branding option also available in Tier-II Indian cities as well?

Accepted Answer

Most of Office space branding options with MyHoardings are with Major Indian cities only. We're in expansion mode.

Question 3

What are various ad options for advertising inside Corporate IT offices in Mumbai, Bengaluru and Delhi?

Accepted Answer

Question 4

What is minimum ad duration for campaign in Mumbai, Delhi and Kolkata Tech Parks?

Accepted Answer

Advertising campaign duration in Gurugram depends on media selected. A Kiosk can be booked even for a day, whereas ads on Billboards and Cycle docking stations are booked for minimum of 1 month.

Question 5

Do MyHoardings also provide monitoring services while ds are live in IT Parks of Chennai, Noida and Gurugram?

Accepted Answer

Monitoring services are also provided by MyHoardings to provide Daily / Weekly updates regarding mounted media in IT parks for an additional cost..

Question 6

What is the major break-up components of total cost involved in Software / IT parks advertising?

Accepted Answer

Total cost of Office Space Advertising consist of Rentals, Printing, Mounting and Permissions.

Question 7

Is the data available for number of employees working in Pune, Noida and Bengaluru Tech Parks?

Accepted Answer

List of companies and data regarding number employees working in DLF Cyber Hub offices is available.

Question 8

Can the advertisement spaces in Indian IT parks booked online?

Accepted Answer

Yes. MyHoardings platform provide facility to book and pay online for an Ad Space in IT Parks.

Question 9

Is the cost of promoters already included for placing Kiosks in common areas of Software offices in India?

Accepted Answer

No. Promoters have to be paid additionally. The mentioned priced is ONLY for Kiosk rentals in corporate offices.

Question 10

Can we advertise in "Food Courts" of Bangalore, Kolkata and Mumbai corporate offices?

Accepted Answer

Yes we can. Food court Pillars, Wall areas, Tables and Kiosks are available for Ads in Bengaluru, Kolkata and Mumbai IT Tech Parks.

Question 11

Do we need separate authorization letters and permissions for advertising inside office campus spaces in Indian metro cities?

Accepted Answer

MyHoardings take care of all necessary permissions and NOC's required for your Ad Campaign.

Question 12

Are all kind of brand promotion activities allowed for branding in IT hub parks?

Accepted Answer

There are limitations for certain industry Ads for DLF Cyber Hub Tech Park. Call +91 9953-847639 to know more.

Question 13

What are payment terms for planning and carrying out IT Tech Park ad campaigns in IT Hub corporate offices?

Accepted Answer

Payment is 100 % Advance for first campaign. Recurring Ad bookings are defined with separate criterion.

Question 14

Are ad spaces on “Cycle docking stations” available in all Software Tech Parks of Bengaluru and Delhi?

Accepted Answer

No. Ad on Cycle docking stations is available in selected IT Parks in Bengaluru, Gurgaon, Chennai and Hyderabad.

Question 15

What proof do MyHoardings provide for advertising campaign execution evidence in Tech parks of Pune, Chennai and Gurugram?

Accepted Answer

Photos of first and last day of Ad campaign in Tech Parks will be provided to the customers.

Question 16

Can MyHoardings provide the list of previous clients who opted for same Ad space in Tech Park be shared?

Accepted Answer

It can be shared in case a genuine need is there.

Question 17

Is the price of booking ad spaces mentioned on MH website final?

Accepted Answer

These are the most competitive rates compared to other industry peers. Still there is scope for discussions based on the size and duration of "Ad Booking" order.

Question 18

At what locations are the DOOH signage’s placed inside IT Software Tech parks?

Accepted Answer

Signages are placed at locations with high footfall inside corporate offices, in order to ensure maximum visibility for your advertisement.

Question 19

Do MyHoardings take care of designing of creative as well?

Accepted Answer

Yes. MyHoardings is the leading advertising agency for IT Tech Park advertising services in Gurugram and can help you with professional designing services for your Ad creative for a price.

Question 20

Is the list of companies available for various "IT Park" in India?

Accepted Answer

Yes. Contact +91 995384-7639 or drop your requirement at business [at] myhoardings.com

Question 21

What is the size of Indian advertising industry?

Accepted Answer

By the end of 2019, the Indian ad industry was close to INR 68K crore and was expected to grow by more than 10% to reach INR 75K crore by the end of 2020 (Figures before COVID-19 pandemic).

Question 22

What are main types of outdoor advertising?

Accepted Answer

Main outdoor advertising formats include -

OOH Hoardings.
Unipoles.
Transit media like Bus, Train, Car Ads, Auto branding etc.

Question 23

Is Print media on the death bed when we compare it to growing Digital media?

Accepted Answer

Is Print media on the death bed when we compare it to growing Digital media?

Question 24

What is Rural advertising in India?

Accepted Answer

Rural advertisement consist of various brand promotional activities carried out by companies in order to enhance brand awareness and visibility in Indian villages among rural audience.

Question 25

What are different types of outdoor media used to target rural audience for branding?

Accepted Answer

OOH media options like Mobile van advertising, Kiosk Advertising, Hoardings and Wall painting are used to target rural markets and audience in India.

Question 26

What are the features of rural marketing in India?

Accepted Answer

Rural markets in India, unlike their counterparts in urban  areas are highly difficult to predict, and have specific characteristics and behavior. Financially, the rural population of India is mostly mix of low and medium level varying irregular income and flow of farm income may vary as per the monsoon season.

Question 27

What is rural brand promotion in India?

Accepted Answer

Rural promotion or brand activation in Indian villages primarily include set of various activities to boost particular brands visibility and awareness in remote village areas in a given geographical location.

Question 28

Over years, how are Indian villages doing on average spending?

Accepted Answer

In India's growth story of being a developing nation, villages have played an important role. Overall rural development efforts has reached villages as well and same can be seen in data of average rural household spending. Growing purchase power definitely attract brands to grow their footprints in Indian rural areas.

Question 29

How MyHoardings (Jugnoo Media) can help brands make their reach to rural audience?

Accepted Answer

MyHoardings have capability and expertise to help brands build their rural marketing strategy. With vast experience in brand promotion in rural areas of India, MyHoardings can provide planning expertise and hassle free campaign execution of ad plans and branding in every corner of India.

Question 30

What are the various problems brands face in rural marketing?

Accepted Answer

Despite a long growth story, challenges remain in rural marketing sector in India. Data shows that number of people under the poverty line has not reduced at the planned and expected rates. Along with that, lack of better transport infrastructure, multiple languages and dialects, low income per capita and seasonal low demand clouts rural markets with clouds of uncertainty in India.

Question 31

How do you measure performance of rural marketing?

Accepted Answer

Since India rural markets remain uncertain when compared to urban counterparts, performance measurement also remain a challenging task in limited time periods. As far as Rural marketing is concerned, sustained presence in market is the key to perform in Indian villages and performance can only be verified with sales data in hand for ample period.

Question 32

Do MyHoardings manage the promoters involved in rural marketing?

Accepted Answer

Yes. As an established rural branding agency in India, MyHoardings help brands to provide end to end services in rural marketing sector in India. We also provide experienced and influential promoters for interactions with villagers who can be beneficial for brands in Kiosk branding and roadshow advertising campaigns in India.

Question 33

Have MyHoardings done any rural advertising campaigns in India?

Accepted Answer

Yes. MyHoardings is growing rural advertising agency in India and multiple brands have chosen to collaborate with MyHoardings to execute their rural branding campaigns in Indian villages.

Question 34

What are various ways a product can be advertised in Indian villages?

Accepted Answer

Products and services can be promoted with static ads like OOH hoardings, wall painting or interactive advertising mode involving promoters using mobile Kiosks or roadshow advertisement.

Question 35

What is Wall paint advertising in India?

Accepted Answer

Wall painting is traditional, popular and impact creating mode of advertisement in rural Indian. Brand promotion in Villages with Wall painting include painting client creatives on available large walls in rural areas of India.

Question 36

What is Wall wrap advertising?

Accepted Answer

Wall wraps are usually considered as advanced version of wall painting, include large size flex or vinyl stickers pasted on road walls and retail areas in India. Wall wrap is an very economical and cost effective mode of outdoor advertisement and branding in India, especially in rural areas.

Question 37

How can rural advertising agency like MyHoardings help to increase brand sales in India?

Accepted Answer

Growth story of Indian rural markets in past few decades is a well-known. Will rise in rural economy, increasingly more and more brands plan to increase their presence in Indian villages in order to increase company footprint and enhanced sales.

Question 38

What is roadshow advertising targeting Indian villages in India?

Accepted Answer

Roadshow advertising is used to promote a particular company products and services by displaying same on vehicles and carrying vehicle in busy rural areas of India. Usually promoters also accompany the roadshows in order to explain the product details or plans to the rural audience.

Question 39

How rural marketing is different from urban advertising?

Accepted Answer

Rural advertisement activities vary highly when compared to urban marketing which need separate planning and crafting different messages for different audience groups. Rural advertising is also dependent on the cultural, geographical and social formats of living.

Question 40

What is Car wrap advertising in India?

Accepted Answer

Car Advertising in India includes utilizing commercial cabs like Ola/Uber cabs to display advertisement on the four external doors or inside car (Backside of the front seats).

Question 41

How much does it cost for car advertising services in Delhi, Mumbai and Bengaluru?

Accepted Answer

MyHoardings provide best rates for various transit media advertising options like Car advertising in India / Cab branding in India. We also provide services like bus advertising, train branding, metro advertising etc. Our card rates are most competitive for branding on Ola and Uber fleet cars. Offer rates for Cab branding services are available in the "Rate and Info" section present HERE.

Question 42

What is the minimum number of cabs needed for “Cab Advertising” campaign in Indian metro cities like Noida, Kolkata, Delhi, Gurugram, Mumbai and Chennai?

Accepted Answer

Minimum order quantity for internal/external car branding campaign in India is 100 cars.

Question 43

Are the ad printing and mounting costs part of prices mentioned for car advertising services in India?

Accepted Answer

Yes. Prices for both printing and mounting your Ad creative on Ola and Uber cabs advertising is included in the price mentioned HERE.

Question 44

Are there separate permissions required in Pune, Delhi, Bengaluru, Chennai and Mumbai for brand promotion using car advertising campaign?

Accepted Answer

Yes. Permissions are required for various transit media ads. However, MyHoardings takes care of all car advertising permissions in India for clients.

Question 45

What is the advertisement material used to print advertisement / vinyl sticker that are put on taxis for “Car Branding” campaigns in India?

Accepted Answer

The material used in transit advertising is a high quality promotional grade vinyl adhesive.

Question 46

Can the creative on the cars be changed while "Car Branding" campaign is live?

Accepted Answer

Yes. Advertisement on the cars can be changed with new creatives in between the campaign. However, printing and mounting charges will be extra and this facility is only for campaigns which run for two or more months.

Question 47

What is the minimum ad duration for Cab advertising / Car branding / Taxi advertising campaign in India?

Accepted Answer

Minimum duration of any Car advertising campaign in India is 30 days.

Question 48

Are all the taxes included in the mentioned prices for cab branding campaign in Indian cities like Mumbai, Delhi, Chennai and Bengaluru?

Accepted Answer

No. GST charges are extra to the mentioned rates.

Question 49

Who will be responsible for any torn / damage of ad creative while transit media campaigns are live (In progress)?

Accepted Answer

Although such chances are unlikely, still in case any damage to ad creative takes place, MyHoardings will ensure to get it replaced within working days. However, any damage due to natural phenomena like thunderstorm / earthquake etc. will not be considered under this commitment.

Question 50

Have MyHoardings executed any car advertising campaigns in the past?

Accepted Answer

Yes. In fact, MyHoardings is one of the Pioneer companies who started this new and highly visible transit media for advertising. MyHoardings have provided advertising services to 100+ clients, which includes brands like Reliance, Indigo, HP, Popodax , QuickRide, Narayana Health, Cars24, 24 Mantra, various Universities and many more.

Question 51

Which all cities can MyHoardings (Jugnoo Media Private Limited) execute Car advertising campaigns in India?

Accepted Answer

MyHoardings can execute car advertisement campaigns across all major Indian cities. Please contact us at +91 9953-847639 or drop us an email at business [at] myhoardings.com

Question 52

Which sectors are the top spenders when it comes to “Out of home advertising” in India?

Accepted Answer

Organized retail being the leader in OOH ad spends is followed by Real estate, Jewelers and Hospitals.

Question 53

Which are the Top 5 online news portals covering Advertising and Marketing news?

Accepted Answer

Below are the top 5 news portals covering ad, marketing and PR related news. Afaqs.com Adgully.com Exchange4Media.com Bestmediainfo.com Campaignindia.in You may also refer https://www.myhoardings.com/blog/ for seasonal industry campaign details.

Question 54

How Indian Central and state governments control that ad medium present in states?

Accepted Answer

Most of the outdoor advertising media comes under state government and local municipal bodies invite tenders at regular intervals (1 year, 2 years or more ..) in lieu of license fee.

Question 55

Name Top 5 outdoor advertising companies in India.

Accepted Answer

Top 5 OOH ad agencies include MullenLowe Lintas, HAVAS Worldwide, Publicis, Laqshya group and Bright outdoors.

Question 56

What are the challenges faced by OOH and DOOH media owners in India?

Accepted Answer

Presence of lots of illegal media due to corruption and political influence is a constant threat to business run by legitimate media people in India.

Question 57

What is the average monthly footfall of the Hyderabad Airport?

Accepted Answer

The Hyderabad Airport experiences a monthly footfall of around 2.7 lakh passengers.

Question 58

Why choose Hyderabad Airport for advertising for your brand?

Accepted Answer

The Hyderabad Airport caters to the two states of Telengana and Andhra Pradesh, Hyderabad being the capital city of both. Thus, if you are looking to up your branding game to achieve maximum outreach for your brand, opt for airport advertising at the Hyderabad Airport. A branding campaign at the airport will work wonders to deepen the connection of your brand with the customers in the south-eastern region of India. The Hyderabad Airport caters to the most affluent and the consumer-centric people of the south-eastern region. If you are looking to create a strong brand image and increase the sales of the brand in the southern part of the country, airport advertising at the Hyderabad Airport is a key step in the process.

Question 59

What is the creative format of design layout to be shared for airport branding at the Hyderabad Airport?

Accepted Answer

The creative format of design layout to be shared for airport branding at the Hyderabad Airport is .cdr, .ai or even .pdf.

Question 60

What is the minimum time period for booking an ad space in the Hyderabad Airport?

Accepted Answer

Unless otherwise specified, the minimum time period for booking an ad space in the Hyderabad Airport is one month.

Question 61

What are the media branding options available in the Hyderabad Airport for airport advertising?

Accepted Answer

The Hyderabad Airport has quite a few media branding options for airport advertising:
1. Luggage Trolley Advertising
2. Airport digital screen advertising
3. Conveyor Belts Advertising
4. Security Tray Advertising
5. Wifi Package Advertising
6. Newspaper Sticker Advertising in the Times of India newspaper
7. Newspaper Sticker Advertising in the Economic Times newspaper
8. Advertising in the Interior of a tarmac coach
9. Advertising in the Exterior of a tarmac coach
10. Advertising in the Domestic Area of the airport
11. Advertising in the Security Hold Area of the airport
12. Advertising in the Parking Area
13. Lounge Area Advertising
14. Advertising in the outside area of the airport."

Question 62

What is the rate of airport digital screen advertising at the Hyderabad Airport?

Accepted Answer

The rate of the airport digital screen advertising is 1250000 INR per month per digital screen at the Hyderabad Airport.

Question 63

Which options are included in the airport digital screen advertising at the Hyderabad Airport?

Accepted Answer

The airport digital screen advertising at the Hyderabad Airport includes FIDS (Flight Information Display Service), ad spaces on the video walls, MA TV (Mother Antenna Television), etc.

Question 64

What are the options I can explore in case of airport advertising in the parking area at the Hyderabad Airport?

Accepted Answer

Advertising in the parking area at the Hyderabad Airport includes backlit signage placed near the food court, plaza premium lounge, and on the myriad double-sided pole kiosks placed in the parking area of the airport.

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