Hotstar Hotstar OTT platform is one stop destination for all your entertainment needs. Both the app and website offers attractive...
Advertising through gaming apps has emerged as a highly effective strategy for brands in India, tapping into a growing audience...
Airline advertising in India is highly popular in metro cities. The fact that the airports are centered in chief cities...
In-app advertising and website advertising both are considered as an effective advertising medium to reach the target audience. There are...
As Sunil Lulla, the former CEO of BARC (Broadcast Audience Research Council India) heads out to pursue entrepreneurship; the position...
Bengaluru is the golden city for advertisers and marketers. After Mumbai, advertisers, and marketers design special campaigns to get the...
The pandemic has not been kind to businesses. In the same vein, the pandemic affected the advertising industry pretty badly...