Mumbai airport branding

Mumbai airport branding

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Mumbai airport branding options

We all know Mumbai is all about traffic, fashion, bollywood and celebrities. The city is seen as one with lots of energy and great vibes. However, it is also the city that never sleeps and here the work and entertainment runs 24×7.  For any brand, Mumbai is the prime city for running an advertising campaign as half of the population is on the roads for various purposes.

Mumbai airport is the second busiest airport while Delhi being the first. Airport branding is holds a lot of importance especially in metro cities like Mumbai because people avoid in-to-face advertising and their hectic schedule do not allow them notice the commercial on TV. Airport advertising interacts with the target audience in a covert manner and tries to build a long lasting image in their mind.

Mumbai airport offers various branding options that can be used to enhance the brand awareness or brand recall.

  • LED screens: The latest in the world of digital outdoor advertising is the use of LED screen of various sizes to display ads.
  • Live Kiosks: Advertisers can make use of the dwell time and ample space at the airport waiting areas, to install live kiosks where the consumers can be offered samples, demos etc.
  • Pole hangings: One can attract the consumer by running a series of posters or flex hangings on the poles.
  • Lift pasting: One can paste the ads on the lift door or inside the lift, as airport lifts are bigger and spacious, they are bound to catch the passenger’s attention.

To get the best airport branding services you must contact an agency that deals with outdoor advertising niche. Myhoardings is an ad agency that will satisfy your creative and logical needs for an effective airport branding.

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